Early Bird: Preorder & Restock

Develop by Shopify

$19-$99

/ Month

Built for Shopify

Free plan available

Pre-order manager, back-orders and notify/back in stock alerts

Customizable discounts

One-click integration

Partial payments

Stock alerts

Label customization

Reporting dashboards

Native preorders

Back-orders

Auto-capture balance

About Early Bird: Preorder & Restock

Launched Jun 19, 2024

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Run preorder campaigns with partial pay, take backorders & send back-in-stock alerts to secure sales

Avoid lost sales with flexible preorder campaigns & backorders. Accept partial pay or $0 deposits. Send back-in-stock alerts to convert waitlists into pre-sales. Auto-collect deferred payments. Email customers about shipment delays/early arrivals. Track real-time performance by product & variant. Perfect for coming soon launches, seasonal drops, presales & made-to-order items with long lead times. Trusted by brands to forecast demand, secure early revenue & avoid inventory holding costs.

Campaign-based preorder manager & backorder for launches, waitlists & restocks
Mixed cart support: choose to split ship preorders or hold & ship all together
Accept split/partial payments or $0 deposits with auto-collection & discounts
Capture waitlist interest & auto-send back in stock alerts to convert into sales
Email customers about shipment delays/arrivals & display expected delivery dates

Pros

Easy to install with no coding required
Helps recover lost sales due to stock issues
No commission charges on sales
Enhances inventory management and customer satisfaction
Seamless management of pre-orders and restocks
Customizable discounts and reporting dashboards
Real-time back in stock notifications help capture interest
Supports partial payments for pre-orders and auto-capture of the remaining balance
Allows customization and translation of labels, messaging, badges, and styling
One-click, no-code theme integration
Support team is responsive and helpful
Offers free plan with easy onboarding
Helps secure cash flow early

Top Helpful Reviews

Wardens of Newtownards

Jan 19, 2026 on Shopify

The team went out of their way to assist us and helped resolve our issue very quickly. Thanks again!

Nancy

Dec 03, 2025 on Shopify

Amazing customer support. The app has been so helpful in getting my fashion business off the ground and managing pre-orders Grateful!

The Collide Shop

Nov 18, 2025 on Shopify

Great customer service! They were so helpful in helping me figure out how to set up pre-order sales for a book release and even helped me customize the checkout. Highlight reccomend this app.

Zandra Stone

Oct 26, 2025 on Shopify

We absolute adore using Early Bird, it is so user friendly. The support team behind the app is so fast to respond, and communication is their strength. Having this installed in our store has helped us navigate the tariffs and bring in revenue prior to items arrival. Truly so appreciative to have such an affective and efficient app attached to our business. Highly recommend to ensure your store keeps scaling.

Dough My God

Sep 30, 2025 on Shopify

Great features for our situation and can't fault the team at Early Bird one bit. They're super responsive to questions and always willing to help out

Ergonx

Sep 10, 2025 on Shopify

The team have built one of the best pre-order apps in the biz. We've been using for quite some time. Have run over $100k in orders through it. Our favourite parts - ease of managing discounted product, ability to find scheduled orders and unfulfilled orders via pre-order app view, ability to adjust campaign mid flight and update customers easily if needed, great UX / UI on the product page, ability to add more products mid campaign without having to make new campaigns, ability to clone a campaign to save time, great help files if needed, ability to work around B2B sales and duplicate skus for pre-order so they don't show up in wholesale... Plus just general overall great service and great price. Congrats team and keep up the great work.

lily and sophia

Sep 01, 2025 on Shopify

Works perfectly. We were awaiting a shipment of products and the Early Bird app ensured we could effectively manage stock, customer expectations and orders seamlessly, saving us $1000s in potentially lost revenue. In addition, the customer service was absolutely fantastic, with the team being super responsive and able to help us immediately, even recoding our website slightly to enable certain tweaks we wanted to make. The ONLY downside is not a problem with the app but a problem with Shopify itself - a customer doesn't find out that they are placing a back order unless current stock is zero, so if there is 1 item left but the customer orders 2 or more, it goes through as a regular order without the back-order tag. Again, this is not a flaw of this app, all apps in this category will have this same limitation. Just including it here for transparency.

Lyssy Couture

Aug 23, 2025 on Shopify

Having a great experience with early bird. I had some confusion on a preorder campaign and Jay got it fixed right away!!

RLFHome

Aug 05, 2025 on Shopify

I'm new to Shopify and was looking for a simple, efficient way to manage backorders in my online store. Early Bird came highly recommended by a ton of people, so I got the app and started playing around. I wasn't sure I set up my pre-order campaigns and backorders correctly in my theme, so I reached out for help. I was surprised and delighted that one of the co-founders and developers of the app responded and was able to quickly correct the parts I messed up! Awesome app and wonderful customer service. Highly recommend!

Wargaming Agency

Jul 28, 2025 on Shopify

I use the back in stock and preorder sections of this app every week, I recommend my customers to click "notify" on items that i've sold out of to indicate where i should spend my money ordering. Excellent value, very happy with the performance i'm experiencing.

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