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CausalFunnel DataScience

Develop by Shopify

$249-$999

/ Month
Free plan available

Increase Conversion using AI and Data Science

Persona predictors
Intent mapping
Ad spends integration
Utm parameters
Cookie-less technology
Deepid roas metric
Roas tracker
A/b test suite
Seo toolkit
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About CausalFunnel DataScience

Launched Feb 02, 2022

Categories

Analytics Sales analytics

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

CausalFunnel - The data science platform for your eCommerce store.

1. Use Persona Predictors with Intent Mapping to boost your conversion. * Combine Personas with Ad Spends to acquire new paying customers. 2. Combine Personas with Ad Campaigns' UTM parameters to improve conversion. 3. Use Cookie-less, DeepID technology to know accurately your Return on Ad Spend metric. * Deploy your ad dollars to the best-performing channels/campaigns in real time using our ROAS Tracker + CausalFunnel's A/B Test suite. 4. Use our SEO toolkit to increase site traffic.

1. Use Persona Predictors with Intent Mapping to boost your conversion. * Combine Personas with Ad Spends to acquire new paying customers. 2. Combine Personas with Ad Campaigns' UTM parameters to improve conversion. 3. Use Cookie-less, DeepID technology to know accurately your Return on Ad Spend metric. * Deploy your ad dollars to the best-performing channels/campaigns in real time using our ROAS Tracker + CausalFunnel's A/B Test suite. 4. Use our SEO toolkit to increase site traffic. more
  • High-accuracy intent prediction
  • Automated personalized nudges (offers)
  • Report Visitors Activities

Pros

  • Boosts conversion using Persona Predictors and Intent Mapping
  • Combines Personas with Ad Spends to acquire new customers
  • Improves conversion through UTM parameter integration with ad campaigns
  • Accurately tracks Return on Ad Spend using Cookie-less, DeepID technology
  • Allows real-time deployment of ad dollars to the best-performing channels with ROAS Tracker
  • Provides an A/B Test suite for campaign optimization
  • Includes an SEO toolkit to increase site traffic
  • High-accuracy intent prediction
  • Automated personalized nudges and offers
  • Reports on visitors' activities

Cons

  • Complexity in integrating data from various sources
  • Possible steep learning curve for new users
  • May require significant initial setup and configuration
  • Dependency on accurate Persona data for effective results
  • Reliability of Cookie-less, DeepID technology needs validation
  • Effectiveness of SEO toolkit may vary by industry
  • Potential privacy concerns with deep tracking features

Key Features

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