Braze helps merchants grow their business faster through powerful customer engagement. Unify first-party customer data, reach the right audience in real-time, engage across owned and paid channels, personalize every message, and prove impact from one intuitive platform. Leading brands use Braze to drive revenue and strengthen loyalty across the entire customer journey—onboarding, abandonment, first purchase, post-purchase, cross-sell, upsell, reviews, and more.

• Segment your customers based on real-time preferences and behaviors.
• Engage customers across email, SMS, mobile, web, paid social, and more.
• Personalize every message using triggers, dynamic content, and templating.
• Design, visualize, and launch connected journeys with a drag & drop interface.
• Optimize performance with powerful A/B testing, AI/ML, reporting & analytics.