Bluecore

Develop by Shopify

Free plan available

The personalization solution for the fastest growing retailers

Incremental revenue

Shopper identification

Customer movement

Anonymous shoppers

Purchase funnel

Increased reach

Increased relevance

Purchase frequency

Signal-based messages

About Bluecore

Launched Nov 25, 2020

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

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Description

Bluecore is a retail shopper identification and customer movement technology that generates revenue.

Bluecore is a retail shopper identification and customer movement technology that generates incremental revenue for enterprise brands. We turn more anonymous shoppers into known customers, and efficiently move them through the purchase funnel - repeatedly. Through a customer-focused approach centered on identification and customer movement, we increase reach, relevance, and purchase frequency of shoppers, driving incremental growth for retailer.

CMA : understanding customer value to move shoppers through the lifecycle.
Transparent Identification: Increase reach through a large 1st-party network.
Signal-Based Messages : Increase purchase frequency through messages on signals.

Pros

Effectively turns anonymous shoppers into known customers
Efficiently moves customers through the purchase funnel repeatedly
Customer-focused approach increases reach, relevance, and purchase frequency
Generates incremental revenue for enterprise brands
Utilizes a transparent identification system to boost reach via a large 1st-party network
Employs signal-based messaging to enhance purchase frequency
Strong focus on understanding customer value to guide shoppers through their lifecycle