Auction Today

Develop by Shopify

$9-$40

/ Month

Free plan available 7 Days Free Trial

Turn your shop into Auction site

Multi-language support

Multi-currency support

Customizable widgets

Dedicated auction collection

Reserve price option

Buy out price

Popcorn bidding

Automatic bidding

Penny auctions

About Auction Today

Launched Aug 09, 2022

Built by Shopify

Address

Uxbridge Road, Ealing, ENG, W5 3NT, GB

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

For every product, merchants can establish an auction to boost sales right away.

Auctions are a proven strategy for maximizing revenue on unique products. Auction Today streamlines the entire auction process, from facilitating bids to notifying winners and guiding them to checkout — all automatically. Auction Today empowers you to distinguish your store by offering customers an unparalleled shopping experience. Integrating live auctions with Auction Today App, not only grabs attention but also sparks excitement and urgency, boosting sales and conversions.

Run auction on your product and variants in multi-currency
Auction Collection page, Reserve Price, Buy out price, Popcorn Bidding.
Proxy / Automatic Bidding - enrich bidding experience by allowing max bid value.
Penny auctions, Multi-language support & fully customisable widgets.
Generate Single invoice for winners of multiple Auctions or Products

Pros

Transforms your shop into an auction site
Supports multi-currency auctions
Dedicated auction collection for easy management
Allows setting reserve price and buy out price
Features Popcorn Bidding to extend bidding time
Proxy/Automatic bidding for a better bidding experience
Supports penny auctions
Multi-language support
Fully customizable widgets
Displays auction summary on collection page for convenience
Highly user-friendly interface
Excellent and prompt customer support

Cons

Potential initial setup challenges, although support is efficient
Dependency on support for resolution of setup issues

Top Helpful Reviews

GATECRASH

Jan 13, 2026 on Shopify

I'm just trying the app out now so i cannot comment on the app fully just yet but the customer service is the best i have had from any app. ive been dealing with SAM. just amazing service

Doc's Open Box

Dec 27, 2025 on Shopify

Great service. They stayed with me until i had it the way i wanted it. They did most of the work for me behind the scenes.

Whitetop Arts

Dec 09, 2025 on Shopify

I just started using the Auction Today app. The customer service is unsurpassed, the best I have ever experienced, period. I am not tech savvy; the support team went above and beyond to assist me with setting up the app and my auction.

Haleh Mashian

Nov 28, 2025 on Shopify

Sam was very prompt and helped me out immediately. Solved the issue so fast too. Very accommodating and patient. Super kind and always willing to help. This is actually the second time I was helped by Sam and the first time I was frustrated and annoyed but Sam kept composure and made sure to help me out despite my obvious irritation. Thank you for everything :)

The Coral Cartel

Nov 26, 2025 on Shopify

The application is really feature rich and pretty intuitive. There are quite a few support articles to provide that extra little bit of help. Their support is highly responsive. I received a ton of help and fantastic service from one of their technicians Sam. Great app. Great support.

Left Coast Bonsai

Nov 23, 2025 on Shopify

I had a concern about my auction and needed a custom configuration. Tansy was able to help me quickly and professionally. Thank you so much.

Parker Thatch

Nov 21, 2025 on Shopify

We needed to get an auction up right away. We picked this app in part because the reviews said the customer service was outstanding. We got stuck setting it up, and then we went to this customer support chat. Tansy helped us and saved the day. We were able to launch an auction in 10 minutes ahead of our YouTube live session. Very happy!

The Welsh Gift Shop

Nov 10, 2025 on Shopify

Incredible service - so fast and friendly. Sam understood the problem I had right away and was able to fix it very quickly. Then they went above and beyond and made my auction look very professional on my collection page. I'm ever so grateful - thanks again Sam!

IRMO.JP

Nov 05, 2025 on Shopify

Thanks to the very attentive support, I was able to install it without any problems. The development team seems to be working on updates, so I'm looking forward to future improvements. This is a recommended auction app.

AlpineOntario

Oct 21, 2025 on Shopify

Incredible. Helped me diagnose my issues, used custom videos to explain and ensured I was up and running!

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