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Sailthru Marketing Automation logo

Sailthru Marketing Automation

Develop by Shopify
Free plan available

Build deep relationships with email marketing automation

Customer segmentation
Product recommendations
Omnichannel integration
Email automation
Abandoned cart emails
Customer sync
Product info sync
Purchase data sync
Revenue attribution

About Sailthru Marketing Automation

Launched Jun 09, 2015

Categories

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Description

Integrate your store date with Sailthru to accomplish your marketing goals.

Sailthru's Marketing Automation app allows you to quickly integrate Sailthru into your Shopify store workflow. Automatically sync customer information, purchase data, and product information to Sailthru, and attribute product revenue to campaigns you've sent. You can also send Abandoned Cart emails for incomplete purchases, track your customers’ product page views, and utilize tracked data to recommend products.

Sailthru's Marketing Automation app allows you to quickly integrate Sailthru into your Shopify store workflow. Automatically sync customer information, purchase data, and product information to Sailthru, and attribute product revenue to campaigns you've sent. You can also send Abandoned Cart emails for incomplete purchases, track your customers’ product page views, and utilize tracked data to recommend products. more
  • Pull in dynamic email content, customized by interests, behaviors and history
  • Connect email, mobile, and web experience channels in one platform
  • Segment customer lists based on data, including name, address, and phone numbers
  • With our team of retail and media specialists, we'll help you navigate solutions

Pros

  • Quick integration with Shopify store workflow
  • Automatically sync customer information, purchase data, and product information
  • Attribute product revenue to email campaigns
  • Send Abandoned Cart emails for incomplete purchases
  • Track customers’ product page views
  • Utilize tracked data to recommend products
  • Dynamic email content personalized based on interests, behaviors, and history
  • Connect email, mobile, and web experience channels in one platform
  • Segment customer lists based on data including name, address, and phone numbers
  • Support from a team of retail and media specialists

Cons

  • Potential complexity for users not familiar with marketing automation tools
  • May require substantial setup and customization to fully leverage features
  • Possible issues with real-time data syncing and tracking depending on user integration
  • Limited to Shopify stores, not applicable to other e-commerce platforms

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