Aploze

About Aploze

Launched Jul 05, 2024

Built by Aploze

Description

Create an event with live shopping so that your customers can discover and buy your products as if they were in the shop. Thanks to shoppable videos, your visitors benefit from a new way of discovering your products: a 30-second to 3-minute video to encourage them to buy. Approved by many brands such as Orange, Decathlon, Magimix and Cabaia, the Aploze solution has a positive impact on the conversion rate, bounce rate and session time of eCommerce websites.

Broadcast live shopping to engage your customers and develop your sales.
Engage your audience with live polls and contests.
Start a live stream from our mobile app in just a few seconds
Create shoppable videos and integrate them into your shopping experience.
Use our analytics tool to analyse the business impact of the solution.

Pros

Live shopping events allow customers to discover and buy products as if they were in the shop
Shoppable videos (30-seconds to 3-minutes) offer a new way of product discovery and encourage purchases
Endorsed by notable brands such as Orange, Decathlon, Magimix, and Cabaia
Positive impact on conversion rate, bounce rate, and session time for eCommerce websites
Ability to broadcast live shopping to engage customers and increase sales
Interactive features such as live polls and contests to engage the audience
Easy to start a live stream from the mobile app within seconds
Capability to create shoppable videos and integrate them into the shopping experience
Includes an analytics tool to measure and analyze the business impact of the solution

Cons

The app’s effectiveness might vary depending on the brand's audience and product type
Successful engagement in live streaming events requires adequate preparation and possibly additional resources
Dependence on live video could be challenging for brands not accustomed to video production
Customer experience and engagement quality largely depend on the stability and quality of the live stream, which could be influenced by network issues
Organizations might need to train staff or hire specialists to effectively use live shopping and shoppable video features
May not be as effective for brands without significant online followings or marketing strategies