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Customer reviews: Analyzify (GA4 & Ads Tracking)

Develop by Shopify

Reviews (286)

Overall rating
4.6

What Merchants Think

"Analyzify (GA4 & Ads Tracking)" is generally well-received by merchants who appreciate its accuracy, ease of integration, and the excellent customer support provided by the Analyzify team. Many users highlight the app as a game-changer for their stores, emphasizing their trust in the data collected and the simplicity it brings to managing their analytics.

Key Strengths

  • Accurate and reliable data tracking for GA4 and ads.
  • Seamless integration with Shopify.
  • Outstanding customer support, praised for responsiveness and expertise.
  • User-friendly setup process with clear documentation.
  • Effective handling of Google Analytics and Ads tracking needs.
  • Proactive communication and problem-solving by the support team.

Common Concerns

  • High cost for setup and ongoing support.
  • Pricing structure perceived as misleading by some users.
  • Lack of transparency in implementation and updates.
  • Issues with support responsiveness and addressing data discrepancies.
  • Inadequate features, leading to additional manual adjustments required.

Final Thoughts

Overall, "Analyzify (GA4 & Ads Tracking)" is highly regarded for its robust data-tracking capabilities and exceptional customer support, which many merchants find invaluable. However, concerns over its pricing and some technical limitations highlight areas for potential improvement. Despite these challenges, it remains a recommended tool for those seeking a comprehensive analytics solution for their Shopify stores.

The Watch Factory ®

Sep 24, 2025  on Shopify

We signed up for Analyzify’s premium plan expecting a professional tracking setup. Our first support ticket was raised on 7 August 2025, followed by repeated follow-ups, yet not a single critical issue has been resolved. Their “premium” support dragged on for weeks until it expired on 16 September 2025 purely because of their delays and lack of competence. Even basic errors in Google Ads cart data tracking remain unresolved. The experience has been extremely frustrating and costly for us. In our view, Analyzify’s technical team is not capable of handling anything beyond a basic setup. We strongly advise other businesses to look for alternative solutions rather than waste money and time here.Today we are uninstalling their app and moving to another provider.

Raregen Hair

Sep 11, 2025  on Shopify

I purchased this plugin the day before yesterday and immediately applied for the Professional Implementation service, which was listed at $295. It said someone would help with the installation within 1–2 business days, but after waiting for two days, nothing happened. In the end, I had to install it myself by following the so-called documentation. Honestly, if this service doesn’t actually exist, please don’t advertise it. I haven’t even started using the plugin yet, and I’m already very disappointed with this service. Up until now, no one has contacted us.

British Supplements

Sep 09, 2025  on Shopify

Do not buy, it destroys tracking in Shopify and GA4. Their customer service is as unhelpful as can be. I wish i never went near them ! Instead of fixing issues they made it 100 times worse !

British Supplements

Sep 09, 2025  on Shopify

Cheap shite ! Do not buy, it destroys tracking in Shopify and GA4. Their customer service is as unhelpful as can be. I wish i never went near them ! Instead of fixing issues they made it 100 times worse !

SKIN FIRST®

Sep 03, 2025  on Shopify

We have a request for tracking changes in the final phase of development and, after more than a month, we still haven't heard back.

Good Health Co

Jun 17, 2025  on Shopify

Awful experience. You pay $$$ and have to troubleshoot everything with little help, you just get redirected to a bunch of help articles. You have to pay even more $$ to actually have someone come and fix the issues.

Duckfeet Australia

Apr 13, 2025  on Shopify

Multiple implementation issues severely impacted our business As the owner of several Shopify brand stores, I need to share our concerning experience with Analyzify. Despite working with their support team over several months, we encountered persistent technical issues that significantly impacted our business: Conflicting GA4 Properties: The app configured multiple GA4 properties simultaneously, leading to quadruplicate tracking and corrupted analytics data. Screenshots from the Analyzify interface confirmed at least 4 separate properties active for one store. Inconsistent Implementation Methods: Events were configured through contradictory methods (App Embed vs Customer Events), causing the same events to be tracked through multiple mechanisms. Business Impact: This led to Google Ads disapprovals, unreliable conversion data, and significant revenue loss from non-functioning campaigns. Support Response: Despite extensive communication with support from October 2024 through April 2025, these issues were never properly resolved. In January 2025, we received confirmation that "validation process has been successfully completed" despite ongoing issues clearly visible in their interface. Partner Program: I notice they've recently launched a partner program, which seems to acknowledge the complexity of properly configuring their application. This timing is telling - if even Analyzify struggles to properly configure their own application (as our experience suggests), merchants should be wary. If you're considering this app, I strongly recommend ensuring you have technical expertise available to verify the implementation conducted by the Analyzify team and/or any of their partners. Better still, consider staying as close as you can to the native Shopify solution instead. The implementation issues we experienced resulted in significant financial impact due to lost advertising effectiveness and countless hours of troubleshooting - costs no business can afford.

Popov Leather®

Jan 02, 2025  on Shopify

Sadly the "one-time" charge doesn't apply to every time they upgrade their app. Support will not provide assistance upgrading unless you fork over $295. Very misleading pricing!

BuDhaGirl

Oct 23, 2024  on Shopify

I was initially excited to use Analyzify to implement server-side tracking for Google Analytics 4 and Facebook Pixel on my Shopify store. However, my experience quickly soured due to a lack of communication, transparency, and questionable implementation. Opaque Implementation and Updates: Despite their promises of "seamless integrations," Analyzify provided minimal information about their actual implementation process. Updates were scarce and lacked detail, leaving me feeling uninformed and unsure about what was happening with my data. This lack of transparency is especially concerning when dealing with sensitive customer information. Unverified Tracking and Data Discrepancies: It appears Analyzify failed to thoroughly verify the functionality of their tracking tags. I observed significant data discrepancies between my Shopify dashboard and Google Analytics, indicating potential errors in their setup. This undermines the entire purpose of using a tracking service, as unreliable data leads to flawed marketing decisions. Lackluster Support: When I attempted to contact Analyzify about these issues, their response was slow and unhelpful. My concerns about the data discrepancies were not adequately addressed, leaving me frustrated and without a solution. Overall: Analyzify fell far short of my expectations. Their lack of communication, opaque implementation, and failure to ensure accurate tracking make them an unreliable choice for businesses that value data integrity and transparency. I would strongly advise Shopify store owners to consider alternative solutions for their GA4 and Ads tracking needs.

Tech Instrumentation

Jun 30, 2024  on Shopify

Beware. Expensive setup then a very limited time after which they charge you again if any changes are needed. Again new charges are quite expensive. They did okay getting it set up initially, but after they wanted to charge me again, I deleted the app.

Planethair

Mar 25, 2024  on Shopify

not use, no support expensive, not work! if you need support you have to pay 179$ for 30 days solution not work we have more conversions than orders sent email no replay Nabu App work fine and the service and price it's better!

Vidlogix

Mar 11, 2024  on Shopify

Schema feature is half-baked; breadcrumb does not render on frontend (dev wants to implement custom code changes to make app work as it should), AI meta tags return irrelevant results and are mostly useless. It's an overpriced hunk of junk IMHO.

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