Launchpad.ai's Price Optimizer is a cutting-edge tool designed to enhance promotional pricing strategies for e-commerce businesses. By implementing a sophisticated surrogate model architecture, it determines the optimal pricing to maximize both demand and profit margins. This innovative app allows businesses to simulate various pricing strategies using their own sales data, thus providing a tailored approach to pricing decisions. Additionally, the Price Optimizer offers detailed analysis on opportunity losses and provides feedback on price elasticity, empowering businesses with deeper insights into market dynamics. The app also addresses common challenges like product cannibalization, ensuring a balanced and profitable product lineup. By leveraging artificial intelligence, Launchpad.ai's Price Optimizer equips businesses with the analytics needed to enhance their competitive edge in the market.