The goal of FERO is to boost the conversion rate and average order value (AOV) by delivering unmatched personalization to every visitor. We predict when a visitor might abandon their cart, identify the behaviors behind this decision, and give merchants actionable insights for precise targeting. FERO's also lets you benchmark your performance, offering valuable context on how your e-store compares to industry and sub-vertical peers.

• Uncover why shoppers abandon and optimize conversion with 400+ data points
• Benchmark your conversion rates across your funnel against similar companies
• Personalize the checkout with tailored banners, line item details & trust badges
• Personalize recovery emails to reduce abandonment and boost conversions
• Increase the AOV with targeted product recommendations in the checkout