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Track ad campaign performance automatically Show more
UTM parameters are tags that you add to a URL. When someone clicks on a URL with UTM parameters, those tags are sent back to your Google Analytics for tracking. PIXILIZED leverages these parameters to track and analyze the data from your Shopify store and link it to your Facebook ads. By providing robust reporting capabilities post iOS14, PIXILIZED ensures that you can still gain valuable insights into your ad performance despite the evolving landscape of digital advertising.