Compare Analyzify (GA4 & Ads Tracking) vs AdWhatCost: Optimize your Ads

Name: AdWhatCost: Optimize your Ads
Brand: AppCommerce LLC

Analyzify (GA4 & Ads Tracking)

Google Tag Manager, Google Analytics 4, data layers and more

AdWhatCost: Optimize your Ads

Reliable UTM tracking for (Meta) Facebook Ads & TikTok Ads

Analyzify (GA4 & Ads Tracking)

Google Tag Manager, Google Analytics 4, data layers and more

AdWhatCost: Optimize your Ads

Reliable UTM tracking for (Meta) Facebook Ads & TikTok Ads

Rating

311 Reviews

8.4

33 Reviews

9.1

Pricing

Install App More info

Features

One-click installation
Multiple integrations
Conversion tracking
Dynamic remarketing
Dashboard reporting
Customizable setup
Expert integration
Accurate data collection
Troubleshooting system

Utm tracking
Purchase behavior insights
Order verification
Daily email report
Ad profitability
Performance kpis

Screenshots

Analyzify (GA4 & Ads Tracking) screenshot

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AdWhatCost: Optimize your Ads screenshot

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Pros

Simplifies data collection for stores with easy setup of marketing and tracking pixels
One-click installation makes managing pixels straightforward
Expert integration available for a more advanced and customizable setup
Offers a Done-For-You setup option including Google Analytics 4 and Google Ads Pixels
Dedicated Analyzify dashboard for effortless data analysis
Troubleshooter feature helps in seamlessly detecting and addressing tracking issues
Accurate and complete GA4 Ecommerce Integration with fine-tuning and expert support
Google Ads Conversion Tracking (including Enhanced) and Dynamic Remarketing supported
Turnkey data analytics setup done by industry professionals
Dashboard highlights key GA4 and Google Ads reports and includes a troubleshooting system
Supports over 10 integrations including Facebook Pixel, Bing, Tiktok, Pinterest, Clarity
Exceptional customer support praised by users
Positive feedback on addressing Google technical queries
Documentation for self-service route is detailed and allows cost savings

Reliable UTM tracking for Facebook, Instagram, Meta, and TikTok Ads, even post iOS14
Fast, accurate, and verifiable account of orders placed by visitors who clicked on ads
Calculates the profitability of ads using traditional and advanced performance marketing KPIs such as ROAS, ROMI, and ACOS
Tracks orders and revenue generated by individual UTM parameter sets
Provides insights into purchase behavior of customer cohorts over time
Daily email reports about store performance

Cons

Initial setup can be expensive
Limited support period included; additional charges apply for further changes
New charges for changes after the initial setup can be considered quite expensive

Limited to Shopify stores, may not be useful for stores on other platforms
Reliance on UTM parameters requires proper setup and management
Updates or changes in ad platforms (eg, Facebook or TikTok) might affect app’s performance or require adjustment
Could involve a learning curve to understand and utilize all KPIs and metrics effectively
Subscription costs may be a consideration for smaller businesses with limited budgets

Launched

Jan 27, 2021

Sep 05, 2021

Developer

Built by Analyzify | Solverhood

Apps:

Average Rating:

4.5

Reviews:

321

Built by AppCommerce LLC

Apps:

Average Rating:

4.4

Reviews:

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Compare Analyzify (GA4 & Ads Tracking) vs AdWhatCost: Optimize your Ads

Analyzify (GA4 & Ads Tracking)

AdWhatCost: Optimize your Ads

Analyzify (GA4 & Ads Tracking)