Compare Yotpo: Loyalty Rewards Program vs TrueLoyal

Name: TrueLoyal
Brand: Zinrelo

Yotpo: Loyalty Rewards Program

Loyalty, Referrals & Rewards by Yotpo (formerly Swell)

Yotpo: Loyalty Rewards Program

Loyalty, Referrals & Rewards by Yotpo (formerly Swell)

TrueLoyal

Holistic Rewards and Loyalty Program

Rating

878 Reviews

8.9

31 Reviews

6.1

Pricing

Install App More info

Features

Detailed analytics
No-code customization
Agile loyalty platform
Out-of-the-box campaigns
Vip tiers system
Tiered loyalty program

Award points activities
Reward redemption
Tier-based rewards

Screenshots

+ 2 more

+ 1 more

Your request is being processed and will be delivered shortly. If you do not receive an email from Taranker within the next 5 minutes, please check your spam folder and mark it as "Not Spam" to ensure future emails reach your inbox.

Pros

Simplifies customer loyalty and retention
No development needed to launch and manage the program
Customers can earn and redeem points through 20+ out-of-the-box campaigns
Detailed analytics for understanding consumer behavior and decisions
Ability to monitor and evaluate ROI, AOV, LTV, and more
Customizable, with no coding required
Motivates repeat purchases and engagement with diverse rewards and VIP tiers
Tiered program deployment based on points, spend, purchases, or referrals
Creates a cohesive loyalty experience, not just a program

Enterprise-grade solution suitable for large brands
SaaS-based platform ensuring easy deployment and management
Combines technology with deep data analytics for insights
Offers ongoing strategy consultation for businesses
Unlocks multiple dimensions of loyalty: transactional, social, advocacy, engagement, behavioral, and emotional
Evolving global partner network enhances program reach
Platform technology innovations keep the program up-to-date
Data-driven intelligence ensures strategic and results-driven programs
Allows awarding points for various customer activities
Enables customers to redeem their earned points
Supports tier-based promotions, benefits, and rewards

Cons

Negative impact after switching from another loyalty app (as reported in one review)
Higher cost compared to competing solutions (as noted in one review)
Some users may experience a loss of engagement from existing users after switching (as noted in one review)

Complex setup may be challenging for smaller businesses without technical expertise
Ongoing strategy consultation might be costly
Dependent on partner network for broader execution capabilities
Requires businesses to have an understanding of multiple loyalty dimensions to effectively utilize the platform
May not be suitable for brands looking for a simple, straightforward loyalty program

Launched

Jul 27, 2015

Aug 31, 2017

Developer

Built by Yotpo - L&R

Apps:

Average Rating:

4.6

Reviews:

878

Built by Zinrelo

Apps:

Average Rating:

3.7

Reviews:

Make Your Choice

Install App More info View alternatives

Install App More info

Related blog

12 Best Shopify Loyalty and Reward Apps in 2025

Compare Yotpo: Loyalty Rewards Program vs TrueLoyal

Yotpo: Loyalty Rewards Program

TrueLoyal

Yotpo: Loyalty Rewards Program