Compare Yoast SEO ‑ Store optimization vs Way: Google Maps Store Locator

Name: Way: Google Maps Store Locator
Brand: Effective Apps

Yoast SEO ‑ Store optimization

Increase organic traffic, technical SEO & get rich results!

Way: Google Maps Store Locator

Add a floating Waze/Google Map to your pickup/store location

Yoast SEO ‑ Store optimization

Increase organic traffic, technical SEO & get rich results!

Way: Google Maps Store Locator

Add a floating Waze/Google Map to your pickup/store location

Rating

128 Reviews

8.5

68 Reviews

9.1

Pricing

Install App More info

Features

Review app integration
Meta description templates
Structured data/schema
Technical seo
Seo title templates
Optimization overview

Customizable design
Easy installation
Highly configurable
Universal theme support
Floating store locator
Instant navigation launch
Popular navigation apps
Curbside pickup option

Screenshots

Yoast SEO ‑ Store optimization screenshot

+ 2 more

Way: Google Maps Store Locator screenshot

+ 1 more

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Pros

Guides users through SEO best practices, reducing the guesswork involved
Continuously updated to adapt to evolving search engine algorithms
Structured data/schema output for rich result visibility
Handles technical SEO without requiring coding skills
Seamless integration with review apps
Provides templates for easily optimizing SEO titles and meta descriptions
Overview page highlights where to tweak products for maximum impact
Highly rated user support, resolving issues quickly and effectively
Useful for all team members, even those not experienced in SEO, with helpful explanations and links to more detailed articles

Increases trust and conversion by showing customers the physical store location
Highly configurable: Control navigation app, appearance location, and whether it appears on mobile devices only or all devices
Supports two popular navigation apps: Waze and Google Maps (GMaps)
Fully customizable design: Control color, size, appearance location, and more
Offers curbside pickup delivery options and guides customers to warehouses
Universal theme support and easy one-click installation without any coding required
Positive customer support experience as integration issues are resolved quickly

Cons

Features are considered basic compared to other SEO apps
Paid version lacks some automated improvements and bulk editing features, such as for Alt tags
Perception that the app is still primarily focused on Wordpress rather than Shopify

Launched

Sep 26, 2021

Apr 23, 2020

Developer

Built by Yoast

Apps:

Average Rating:

4.4

Reviews:

128

Built by Effective Apps

Apps:

Average Rating:

4.8

Reviews:

1,388

Make Your Choice

Install App More info View alternatives

Related blog

Top 9 Store Locator Apps in 2025 for Shopify to Help Customers Find You Faster

Compare Yoast SEO ‑ Store optimization vs Way: Google Maps Store Locator

Yoast SEO ‑ Store optimization

Way: Google Maps Store Locator

Yoast SEO ‑ Store optimization