Compare Swish (Wishlist King) vs Wishlist Guru

Name: Wishlist Guru
Brand: Shopify

Swish (Wishlist King)

A fully customisable wishlist app assisting in conversion.

Wishlist Guru

Help sales conversion, Guest wishlist, Share, Multi-Language

Swish (Wishlist King)

A fully customisable wishlist app assisting in conversion.

Wishlist Guru

Help sales conversion, Guest wishlist, Share, Multi-Language

Rating

287 Reviews

9.1

76 Reviews

1.9

Pricing

Install App More info

Features

Theme integration
Email reminders
Klaviyo integration
Unlimited usage
Track favourite products
Customisable via shopify
Migrate existing wishlists
1-click wishlist

Share wishlist
Email reminders
Easy install
Analytics reports
Multi-language
Floating icon
Wishlist button
High customizability
Variant-based wishlist
Drawer mode

Screenshots

+ 7 more

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Pros

Fully customizable via the Shopify Theme Editor
Migration and import of existing wishlists from other apps
Enables customers to track favorite products and purchase when ready
Provides insights into popular products and sends wishlist related email reminders
Integrates seamlessly with all themes without popups or a generic look
Accounts are optional; start a wishlist with one click
Free setup and customizations to ensure optimal performance
Integration with Klaviyo for email reminders, as well as GA4 & Pixel for analytics
Full functionality and unlimited usage on all plans

Helps amplify conversions and enrich user engagement for Shopify merchants
Allows customers to easily wishlist their favorite products for future purchases
Customizable features tailored to merchants' needs
Easy to install with full support provided to users
Quick configuration process (2 minutes)
Easily add Wishlist buttons to all pages including product and collection pages
Supports multiple languages
Highly customizable options
Compatible with Filter App
Supports Variant ID based Wishlist for both guests and registered users
Share Wishlist options available
Provides analytics and reports
Includes drawer mode and email reminders
Offers a floating icon for easy access

Cons

Requires integration with email systems like Klaviyo for sending reminders
Customization might require technical knowledge despite free support
Dependence on Shopify Theme Editor, may not be compatible with other platforms
Potential need for migration work if switching from another wishlist app

Limited to Shopify platform
Customizable options may require some time to configure according to specific needs
Reliance on additional features such as analytics and email reminders may lead to overwhelming setups for smaller merchants

Launched

Nov 29, 2015

May 09, 2024

Developer

Built by Shopify

Apps:

21499

Average Rating:

2.4

Reviews:

808,195

Built by Shopify

Apps:

21499

Average Rating:

2.4

Reviews:

808,195

Make Your Choice

Install App More info View alternatives

Related blog

Top 11 Shopify Wishlist Apps 2025 to Increase Conversions & Customer Retention

Compare Swish (Wishlist King) vs Wishlist Guru

Swish (Wishlist King)

Wishlist Guru

Swish (Wishlist King)