Compare Swish (Wishlist King) vs WC Wishlist & Back in Stock

Name: WC Wishlist &amp; Back in Stock
Brand: Shopify

Swish (Wishlist King)

A fully customisable wishlist app assisting in conversion.

WC Wishlist & Back in Stock

Wishlist with price drop, re-stock, and back in stock alerts

Swish (Wishlist King)

A fully customisable wishlist app assisting in conversion.

WC Wishlist & Back in Stock

Wishlist with price drop, re-stock, and back in stock alerts

Rating

287 Reviews

8.2

163 Reviews

Pricing

Install App More info

Features

Theme integration
Email reminders
Klaviyo integration
Unlimited usage
Track favourite products
Customisable via shopify
Migrate existing wishlists
1-click wishlist

Multiple wishlists
Price drop alerts
Re-stock alerts
Back in stock alerts
Auto email reminders
Insightful analytics
Live update tracking
Guest wishlists
Share wishlists

Screenshots

+ 7 more

+ 3 more

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Pros

Fully customizable via the Shopify Theme Editor
Migration and import of existing wishlists from other apps
Enables customers to track favorite products and purchase when ready
Provides insights into popular products and sends wishlist related email reminders
Integrates seamlessly with all themes without popups or a generic look
Accounts are optional; start a wishlist with one click
Free setup and customizations to ensure optimal performance
Integration with Klaviyo for email reminders, as well as GA4 & Pixel for analytics
Full functionality and unlimited usage on all plans

Allows customers to save products they’re interested in, reducing the need for immediate purchases and encouraging them to return to the store.
By enabling customers to revisit their wishlist, the app helps convert casual visitors into paying customers over time.
Offers a simple, intuitive design for both merchants and customers, ensuring seamless use without technical difficulties.
Merchants can customize the wishlist button to align with their store’s branding and integrate it seamlessly into product pages.
Supports wishlist functionality for both logged-in and guest users, maximizing its usability for a broader audience.
Sends automated email reminders to customers about their wishlists, nudging them to complete their purchases.
Provides data on the most wishlisted products, helping merchants identify customer preferences and optimize inventory or marketing strategies.
Fully optimized for mobile devices, ensuring a great experience for shoppers using smartphones or tablets.
Compatible with most Shopify themes, requiring minimal effort to set up and integrate.
Offers competitive pricing plans, making it accessible for small and medium-sized merchants.
Customers can share their wishlists via social media or email, increasing the chances of attracting new customers through referrals.

Cons

Requires integration with email systems like Klaviyo for sending reminders
Customization might require technical knowledge despite free support
Dependence on Shopify Theme Editor, may not be compatible with other platforms
Potential need for migration work if switching from another wishlist app

Compared to some other wishlist apps, Wishlist Club may lack advanced features like multi-store synchronization or in-depth A/B testing.
Some merchants may find it challenging to customize wishlist designs or the placement of the wishlist button without technical assistance.
The app may not support all languages or currencies out of the box, potentially limiting its usability for global merchants.

Launched

Nov 29, 2015

Mar 16, 2022

Developer

Built by Shopify

Apps:

16467

Average Rating:

2.4

Reviews:

529,604

Built by Shopify

Apps:

16467

Average Rating:

2.4

Reviews:

529,604

Make Your Choice

Install App More info View alternatives

Related blog

Top 11 Shopify Wishlist Apps 2025 to Increase Conversions & Customer Retention

Compare Swish (Wishlist King) vs WC Wishlist & Back in Stock

Swish (Wishlist King)

WC Wishlist & Back in Stock

Swish (Wishlist King)