Omnisend vs Klax: Best Email & SMS Marketing for Shopify

Name: Klax Follow‑Up Email Marketing
Brand: Klax Holdings LLC

Are you a Shopify store owner trying to decide between Omnisend Email Marketing & SMS and Klax Follow-up Email Marketing for your email and SMS marketing strategy? Both platforms offer unique features designed to enhance your marketing efforts, but which one aligns better with your business goals? This comprehensive comparison delves into the capabilities, ease of use, automation features, and integration options of Omnisend and Klax, providing you with the insights you need to make an informed choice. Whether you're looking to streamline your campaigns or boost your customer engagement, this guide will help you select the right app to elevate your Shopify store's marketing game.

Omnisend Email Marketing & SMS

Drive sales with email marketing, newsletters, SMS, and popups

Klax Follow‑Up Email Marketing

Boost sales and engagement in 1 click with automated emails

Omnisend Email Marketing & SMS

Drive sales with email marketing, newsletters, SMS, and popups

Klax Follow‑Up Email Marketing

Boost sales and engagement in 1 click with automated emails

Rating

2,754 Reviews

9.3

78 Reviews

9.1

Pricing

Install App More info

Features

Abandoned cart recovery
Personalized emails
Exit-intent popups
Email marketing automation
Campaign analytics
Spin-to-win games
Sms campaigns
Landing pages
Ready-made templates
Welcome workflows
Signup forms
Automated segmentations

Flexible customization
Multiple use cases
Powerful targeting
Automated customer engagement

Screenshots

Omnisend Email Marketing & SMS screenshot

+ 2 more

Klax Follow‑Up Email Marketing screenshot

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Pros

Packed with features making it easy to grow email lists with landing pages & popups
Hundreds of pre-made email templates, eliminating the need for coding
Personalized emails for effective abandoned cart & welcome automation workflows
24/7 email & live chat support for all users, including free plan users
Seamless integration with Shopify
Detailed metrics and analytics showing app’s impact on revenue
Extremely user-friendly for beginners
High-quality educational resources and marketing blogs
Effective customer support, frequently praised in user reviews
Includes additional features like exit-intent popups, spin-to-win, and product reviews

Pay only for emails that are sent out
Automated customer engagement
Customizable campaigns
Generous free plan
Powerful targeting options
12+ campaign use cases including greeting customers, thanking repeat buyers, and recovering carts
Great support offers setup assistance
Flexible email templates including the option to use own HTML

Cons

Interface might not be the most intuitive initially
Issue reported with coupons having dark backgrounds causing date visibility problems
Reports of unapproved widgets being added to product pages affecting conversions
Perceived high increase in subscription prices
Restrictions in the free version such as inability to remove the watermark, leading to reduced professionalism
Confusing refund policy and complaints of poor handling of refunds
User complaints about non-responsive customer support, particularly regarding unresolved technical issues
Problems with the definition of 'unlimited' services causing disruptions
Complaints about being charged monthly despite low or no usage of services
Issues with SMS functionality, such as not providing dedicated toll-free numbers and delays in purchasing credits

App breaks down fairly often without warning
Emails sometimes do not get sent
Support is slow to respond and based in China
Instability issues leading users to consider alternatives like building their own solutions

Launched

Mar 09, 2014

Jul 06, 2015

Developer

Built by Omnisend

Apps:

Average Rating:

4.8

Reviews:

2,754

Built by Klax Holdings LLC

Apps:

Average Rating:

4.6

Reviews:

Make Your Choice

Install App More info View alternatives

Omnisend vs Klax: Best Email & SMS Marketing for Shopify

Omnisend Email Marketing & SMS

Klax Follow‑Up Email Marketing

Omnisend Email Marketing & SMS