Compare Marsello: Loyalty, Email, SMS vs ethos: Loyalty & Acquisition

Name: ethos: Loyalty &amp; Acquisition
Brand: ethos

Marsello: Loyalty, Email, SMS

Customer loyalty software. Rewards, points, VIP tiers, & more

ethos: Loyalty & Acquisition

Loyalty app for Shopify: points, VIP tiers, referrals, exclusive content.

Marsello: Loyalty, Email, SMS

Customer loyalty software. Rewards, points, VIP tiers, & more

ethos: Loyalty & Acquisition

Loyalty app for Shopify: points, VIP tiers, referrals, exclusive content.

Rating

166 Reviews

9.1

21 Reviews

Pricing

Install App More info

Features

Marketing automation
Vip tiers
Product recommendations
Custom rewards
No-code setup
Email campaigns
Referral programs
Pos integration
Customer insights
Advanced reporting
Welcome emails
Sms campaigns
Abandoned cart emails
Points rewards
Drip campaigns
Social media integrations

Vip tiers
Points system
Referral rewards
Customer acquisition
Brand ambassadors
Exclusive content
Contests and polls
Birthday gifts

Screenshots

+ 3 more

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Pros

Helps brands launch a world-class loyalty & rewards program
Works seamlessly with Shopify and existing POS systems
Enables acquisition of loyalty members through points, rewards, discounts, VIP tiers, and referrals
Offers powerful email marketing and SMS campaign tools
Uses sales data from POS & Shopify for marketing insights
Integrated loyalty rewards and marketing automation tools
Provides insights into customer behavior to improve marketing decisions
Allows design and launch of an omnichannel loyalty program with no coding required
Enhances customer growth with email campaigns, automations, and notifications
Creates a seamless loyalty experience by connecting eCommerce & POS systems
Increases customer retention with customizable rewards, points, and VIP tiers
Includes advanced reporting tools to review which tactics deliver the best results

Cons

Limited to integration primarily with Shopify and existing POS systems, which may exclude non-Shopify users
Potential complexity in setting up and managing various marketing tools and campaigns
Possibly high learning curve for users unfamiliar with loyalty programs and marketing automation
Additional costs for SMS campaigns may impact budget

Launched

May 28, 2017

Sep 27, 2025

Developer

Built by Marsello

Apps:

Average Rating:

4.1

Reviews:

409

Built by ethos

Apps:

Average Rating:

Reviews:

Make Your Choice

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Compare Marsello: Loyalty, Email, SMS vs ethos: Loyalty & Acquisition

Marsello: Loyalty, Email, SMS

ethos: Loyalty & Acquisition

Marsello: Loyalty, Email, SMS