Compare GroPulse GTM & Data Layer vs Easy Tag ‑ GTM & Data Layer

Name: Easy Tag ‑ GTM &amp; Data Layer
Brand: TAGinstall

GroPulse GTM & Data Layer

Install Google Tag Manager, GA4 with full Data Layer support

Easy Tag ‑ GTM & Data Layer

Pre-built Data Layer for Google Tag Manager & 60+ tags

GroPulse GTM & Data Layer

Install Google Tag Manager, GA4 with full Data Layer support

Easy Tag ‑ GTM & Data Layer

Pre-built Data Layer for Google Tag Manager & 60+ tags

Overview

What is Easy Tag ‑ GTM & Data Layer?

Easy Tag GTM is a Shopify app focused on bulk tag management with seamless Google Tag Manager (GTM) and data layer integration for advanced tracking.

Key Strengths:

Advanced GTM and data layer compatibility
Bulk tag editing with automation features
Detailed analytics for tracking tag performance

Rating

39 Reviews

75 Reviews

6.3

Pricing

Install App More info

Features

Easy setup
No manual coding
Accurate tracking

Quick installation
Pre-built data layer
Improved data accuracy
Optimised for speed
Ready-made tags

Screenshots

+ 2 more

+ 6 more

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Pros

Easy to set up
No manual code is required to implement Google Tag Manager (GTM)
Streamlines the process of adding Google Tag Manager script
Facilitates the integration of GA4 with complete Data Layer support
Allows for easy update and management of tags without site coding
Accurate tracking of data
Simplifies conversion tracking, site analytics, and remarketing
Saves time by avoiding theme code edits

Simple, fast, and accurate implementation of Google Tag Manager
Ensures data is gathered and reported correctly, reducing guesswork
Improves data accuracy
Quick and easy to install
Optimized for speed
Saves days of work
Pre-built data layer with all e-commerce events (eg, purchase, addToCart)
Over 50 ready-made tags for various platforms (eg, GA4, Google Ads, Facebook, Pinterest)
Positive user review indicating life-saving utility and effective support

Cons

Specific limitations not mentioned in description
Dependence on the app for managing GTM might feel restricting

Limited user reviews to gauge broader consensus
No mention of pricing or potential costs
No detailed documentation or tutorial information referenced

Launched

Sep 22, 2022

Nov 17, 2020

Developer

Built by Shopify

Apps:

16460

Average Rating:

2.4

Reviews:

529,604

Built by TAGinstall

Apps:

Average Rating:

3.8

Reviews:

Make Your Choice

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Compare GroPulse GTM & Data Layer vs Easy Tag ‑ GTM & Data Layer

GroPulse GTM & Data Layer

Easy Tag ‑ GTM & Data Layer

GroPulse GTM & Data Layer