Compare AdRoll Marketing & Advertising vs AdScale: Facebook & Google Ads

AdRoll Marketing & Advertising

Run web and social ad campaigns to retarget cart abandoners.

AdScale: Facebook & Google Ads

More sales with AI advertising on Google, Facebook & Instagram

AdRoll Marketing & Advertising

Run web and social ad campaigns to retarget cart abandoners.

AdScale: Facebook & Google Ads

More sales with AI advertising on Google, Facebook & Instagram

Rating

515 Reviews

8.6

518 Reviews

7.9

Pricing

Try for Free More info

Features

Automations
Email campaigns
Display ads
Social ad integrations
Reporting & analysis

Performance monitoring
Audience segmentation
Audience targeting
Content generation
Ai ad creation
24/7 bid optimization
Multi-platform ads
Built-in chatgpt
Budget management
Roas improvement

Screenshots

AdRoll Marketing & Advertising screenshot

+ 1 more

AdScale: Facebook & Google Ads screenshot

+ 2 more

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Pros

Uses a decade of data and machine learning to retarget current and future customers effectively
Personalizes messages with dynamic images of products that users have already engaged with
Supports display ads on millions of websites
Integrates social ad campaigns on TikTok, Meta, and Pinterest
Pairs unlimited emails with ads for peak performance
Runs pre-optimized retargeting campaigns across ads and email
Centralizes performance metrics in one place

Automates Facebook Ads and Google Ads campaigns to save time
Uses AI for ad optimization, including bid and budget management, to maximize sales
Generates high-quality text, images, and videos for ads with built-in ChatGPT
Increases sales by targeting hyper-relevant audiences and product segments
Offers 24/7 AI bid and budget optimization across ad channels to boost ROAS
Integrates with Klaviyo and Yotpo
Outstanding customer support mentioned frequently in reviews
Personalized assistance from support team members like Nadav, Nicole, and Diana
Easy-to-understand processes for users with little ad experience
Provides impactful growth in ROAS (Return on Ad Spend) for many users

Cons

Connection issues with Google account, limiting ad platform capabilities
Significant credit card holds when setting up ads, immobilizing funds
Dynamic campaign images can be inconsistent, impacting brand identity
Logo color and appearance issues in the dashboard, with inadequate support
Lack of real-time campaign previews, making it hard to ensure brand alignment
Custom cookie banners can be removed without notice, causing aesthetic and potential legal issues
Time-consuming setup and troubleshooting with insufficient support assistance
Overall negative user experience due to aesthetic and functionality challenges

Relatively high cost mentioned by at least one user
Some users found the support unsatisfactory and unhelpful
One user reported a lack of true AI optimization, stating it simply pulls ads from Facebook without much AI involvement

Launched

Aug 18, 2015

Jul 19, 2018

Developer

Built by AdRoll

Apps:

Average Rating:

4.2

Reviews:

515

Built by AdScale

Apps:

Average Rating:

4.6

Reviews:

529

Make Your Choice

Try for Free More info View alternatives

Compare AdRoll Marketing & Advertising vs AdScale: Facebook & Google Ads

AdRoll Marketing & Advertising

AdScale: Facebook & Google Ads

AdRoll Marketing & Advertising

AdScale: Facebook & Google Ads

Rating

Rating

Pricing

Pricing

Features

Features

Screenshots

Screenshots

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Pros

Pros

Cons

Cons

Categories

Categories

Launched

Launched

Developer

Developer

Built by AdRoll

Built by AdScale

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