Bing Shopping Manager streamlines the process of advertising on Bing by automating the creation and management of Bing Product Shopping Feeds necessary for Microsoft Advertising. Designed to eliminate cumbersome Excel work and reduce lengthy upload times, this app generates and updates your feed automatically, ensuring it remains current. With a user-friendly interface available in both English and Simplified Chinese, Bing Shopping Manager allows merchants to easily generate their first shopping feed with just a few clicks. The app offers visual management of all product variants within the shopping feed, making it simple to oversee your inventory. To enhance ad performance, users can edit product attributes directly within the app. Additionally, Bing Shopping Manager automatically uploads updates to Microsoft Advertising every three hours, ensuring that your ads are always up-to-date and readily available for consumers.