VIVID creates new photos from the product photos in your catalog, even phone shots. Pick a product: Studio turns its photo into a clean white-background packshot, On model shows it worn or used by a person, Lifestyle places it in a real setting. The product's shape, color and details stay unchanged. Preview, then add only what you like. A photo can also become a short or hero video, and the on-model photo can appear in Shopify's abandoned checkout email.

• Turn phone photos into clean white-background studio packshots
• On-model and lifestyle photos from your existing product photos
• The product stays identical: shape, color, material and details
• Short vertical videos and widescreen hero videos from the same photo
• Show the on-model photo in your abandoned checkout email