Velocity Insights is a powerful analytics tool designed specifically for Direct-to-Consumer (DTC) brands, enabling them to optimize traffic and enhance conversion rates for increased sales. This app provides a comprehensive Report Card feature that offers daily, weekly, and monthly business metric details, ensuring you're always informed about your performance. With the Geography View, you can gain insights into the regions driving your sales, allowing for targeted marketing efforts. The Cohort Chart feature allows you to analyze user segmentation based on Average Order Value (AOV) and repeat purchase percentages, helping you understand customer behavior and loyalty. Whether you're looking to refine your marketing strategies or increase customer retention, Velocity Insights equips you with the tools needed for data-driven decision making.