Trackingli is a robust application designed to enhance conversion tracking for Direct-to-Consumer (D2C) brands. By implementing a sophisticated data layer with server-side tracking, Trackingli converts complex shopping behaviors into structured, trackable events with accurate attribution, delivering them seamlessly to your connected marketing destinations. The app offers valuable features like Session Enrichment and Checkout Extensibility Support, ensuring detailed and reliable data collection. With integrations spanning key platforms such as Facebook, Google Ads, GA4, Klaviyo, Pinterest, Twitter, Microsoft, and Amazon, Trackingli empowers marketers to rely on precise first-party data. This facilitates improved marketing ROI and enables strategic decision-making. Moreover, the application streamlines data connections for over 40 destinations without requiring programming skills, offering full checkout support for Plus stores, which makes it incredibly user-friendly and effective for optimizing advertising and analytics efforts.