Rolling Tag adds tags to customers based on what they buy. Pick a tag for each product; customers who purchase that product inherit those tags. Age tags sync each year or month to reflect a shopper’s current age, and recency tags show how long it’s been since their last purchase. Use these up‑to‑date tags to create faster, more targeted segments without manual work.

• Instant customer tags – pick a tag for each product and every buyer gets it
• Age tags auto‑update—year & month tags update as customer’s age
• Recency tags refresh, showing time since each customer’s last purchase
• Live customer tags power precise email segments and targeted audiences