Appify ‑ モバイルアプリ is a powerful tool designed to help merchants create mobile apps as a new sales channel, enhancing their business reach and customer engagement. It was honored with the Shopify Plus App Developer of the Year award in 2022, reflecting its excellence and reliability. Widely used by numerous prestigious brands in Japan, Appify offers a seamless experience with no initial costs, starting at $1,000 per month. Merchants can leverage unlimited push notifications using customer segments created on Shopify, increasing customer interaction efficiently. The app also functions as a membership card in physical stores, integrating customer information seamlessly with Shopify. Appify facilitates loyalty by offering lottery sales of popular products and exclusive app-only items. Additionally, merchants can create member-only pages by combining it with the separately available VIP feature, fostering a more personalized customer experience.