SouqMetrics is an analytics platform for ecommerce businesses that centralizes sales and marketing data in one place. The app connects to a merchant’s Shopify store to sync orders and revenue data, then combines this with paid marketing performance to provide clear insights into channel performance and attribution. Merchants use SouqMetrics to monitor revenue trends, compare marketing channels, and understand how paid traffic contributes to sales.

• View Shopify sales and performance metrics in one place.
• Track orders by channel, city, and customer type.
• Compare revenue across timeframes to spot trends.
• Attribute orders to marketing campaigns via UTM tracking.