Soran captures Shopify conversion events server-side and sends clean, first-party data straight to Meta, Google, Klaviyo, TikTok, Taboola via Conversion API. Visitor tracking extends up to a full year, return visitors get enriched session data, and you get the complete customer journey. Setup takes one click, no dev work required.

• Pixel: Capture customer behavior other platforms miss to power true attribution
• ROAS: Drive incremental revenue with data enrichment for ad & retention tools
• Multi Touch Attribution: See the full customer journey
• Soran AI: Provides proactive notifications to improve your store