The Cosmise Pixel helps merchants improve retention and marketing performance by analyzing customer journeys and identifying what drives revenue. It shows how top spenders behave, where customers drop off, and which channels are most effective at each stage of the funnel.

• Understand customer paths, touchpoints, and time from first visit to purchase.
• Compare new vs returning journeys, sources, and loyalty behaviors.
• Reveal abandoned paths, last seen channels, and drop-off points.
• Break down channel roles in awareness, consideration, and conversion.
• Track hourly purchases, referrers, product performance, and user growth.