Selling products in multiple colors, styles, or materials? Variantly helps you turn product options into visual swatches and connect related products into one seamless shopping experience. Show color, image, button, radio, or dropdown selectors on product and collection pages, organize product groups, customize styles, and use AI-assisted suggestions to manage complex catalogs faster and more clearly.

• Create color, image, button, radio, and dropdown swatches for variants
• Show swatches on product and collection pages with custom styles
• Group related products and display them as connected product options
• Hide sold-out variants and show stock availability with badges
• Use AI-assisted suggestions to create and organize product groups faster