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Customer reviews: Variant Option Product Options

Develop by Shopify

Reviews (590)

Overall rating
4.6

What Merchants Think

The "Variant Option Product Options" app receives largely positive feedback from merchants. Many users appreciate its ease of use and the added flexibility it provides for offering product variations on Shopify. Merchants frequently highlight the supportive and responsive customer service, especially praising Jon and Martin for their quick assistance and problem resolution.

Key Strengths

  • User-friendly interface that simplifies managing and adding product variants
  • Enables businesses to offer a wide range of options, improving customer experience
  • Excellent, fast, and helpful customer service
  • Increases sales by allowing more customizable product options
  • Streamlines processes and enhances operational efficiency

Common Concerns

  • Occasional technical issues such as bugs or glitches, particularly with integration
  • Complaints about the design and appearance of certain features, such as color swatches
  • Lack of a free subscription plan option
  • Difficulties with applying settings to multiple products simultaneously
  • Performance issues, such as slow loading times for product options

Final Thoughts

The "Variant Option Product Options" app is generally well-received by merchants for its ability to enhance product offerings and improve user experience on Shopify stores. While there are some concerns about design and functionality, the app's strengths, particularly its supportive customer service and ease of use, make it a highly recommended tool for store owners seeking greater variant flexibility.

Midpac Printed Packaging

Oct 19, 2025  on Shopify

Great app and fantastic service! This app has made it so much easier to offer custom product options on our store. It’s clean, reliable, and works perfectly with Shopify. The layout looks professional on both desktop and mobile, and it gives our customers a smooth experience when choosing different variations. The support team is also excellent—very quick to respond, helpful, and genuinely care about making sure everything runs smoothly. Highly recommended for anyone looking to expand product customization options!

SunFounder

Oct 14, 2025  on Shopify

Nice guy. They helped a lot," but I wanted to expand on that because the team at Relentless Apps truly deserves more praise. The support I received was outstanding. The representative was indeed a very nice person who took the time to help me with my issue efficiently and kindly. They clearly explained everything and ensured I was happy with the solution. The Variant Option Product Options app is fantastic and has been crucial for my store. Thank you for providing such a wonderful service and for being so proactive in supporting your customers. You've earned a customer for life!

EVERME

Sep 22, 2025  on Shopify

Doesn't work with other apps. Help was not easy to get, no live chat service. Didn't integrate well with my theme.

G and L Positive Goods

Sep 15, 2025  on Shopify

These developers are quick, polite and super efficient in how they manage their clientele. I've recommended them to a number of other Shopify stores. And I will continue to do so! Great job Relentless Apps

Bearded Racc Co., LLC

Sep 09, 2025  on Shopify

I love the app. I originally gave it 4 stars and noted it had a problem. Jon and Martin both reached out from Relentless to take care of me. I'm a free user and they've gone the extra mile for me. The app itself is great. The options it gives me for my product is fantastic and I really am glad I've found this app. I recommend this app. 5 stars.

Eternal Soapourri

Aug 09, 2025  on Shopify

I started using VOP to help enhance how my products are listed online and I love it! Because of the type of products I sell, I want my visitors and customers can find what they need without having to keep clicking and searching. I'm now able to list all my options for one product on one listing.

Busted B Leather

Aug 06, 2025  on Shopify

Updated Review – Exceptional Support & Continuous Improvement After using the Variant Options app from Relentless Apps for some time, I’m genuinely impressed by the team’s commitment to listening and improving. I recently reached out to Jon with feedback regarding the usability of the variant input box, which was too small for our needs due to the large number of product variants we manage. Jon and his team responded quickly, took the feedback seriously, and implemented a change that significantly improved the interface. The enlarged input box has made a noticeable difference—it’s far more user-friendly and has saved me a considerable amount of time. Relentless Apps continues to stand out for their responsiveness, professionalism, and dedication to their users. Jon and his team are not only helpful but also proactive in making meaningful updates. Their support and attention to detail have earned my trust—and my long-term business. Thank you, Jon and team, for your outstanding work and customer-first approach! I'm really impressed with Relentless Apps, Jon & his team; they are responsive, helpful, professional, & just all around great people to work with. Thank you Jon & team for supporting your app, listening to your customers, & making improvements to your App. At this point, you have a customer for life! Thank You! I've been using this app for quite some time & haven't had any issues until recently. I reached out to support and Jon responded very timely & he was able to tell me where my issue was. I was able to fix it, and get my listing back to active. Thank you, Jon! I would like to see some interface improvements with this app. It's great but it's not very user friendly. The boxes when adding variants is very small & when you have multiple variants, making updates is very time consuming because of the small boxes. I make it work, but some general usability changes would be great, I'll even volunteer to be a tester :) Definitely get this app if you need to expand beyond the variant options Shopify offers, they have it all!

Sport4all

Aug 02, 2025  on Shopify

I had a fully paid subscription plan valid until 2026. Since we won't be selling anymore after 2026, I decided to cancel the subscription to prevent automatic renewal. However, after doing this, all app features were disabled. I've tried contacting support, but there's no available communication channel. I need the features of the already-paid plan to be restored or a refund issued.

Busted B Leather

Jul 17, 2025  on Shopify

I've been using this app for quite some time & haven't had any issues until recently. I reached out to support and Jon responded very timely & he was able to tell me where my issue was. I was able to fix it, and get my listing back to active. Thank you, Jon! I would like to see some interface improvements with this app. It's great but it's not very user friendly. The boxes when adding variants is very small & when you have multiple variants, making updates is very time consuming because of the small boxes. I make it work, but some general usability changes would be great, I'll even volunteer to be a tester :) Definitely get this app if you need to expand beyond the variant options Shopify offers, they have it all!

kiwicafezaventem

Jun 29, 2025  on Shopify

The team at Relentless Apps is incredibly quick to respond and very efficient. They troubleshooted my issue in less than one working day, which really impressed me. On top of that, they were clear in their communication and made sure I understood what was going on, even though I’m not super technical. The app itself is easy to use and does exactly what I need for my store, and having such fast, reliable support makes it even better. Highly recommend them if you want a product options app that works seamlessly with excellent support when you need it.

The Duhxe Brand

Jun 26, 2025  on Shopify

For some Reason when i enabled this app on my product page, it changed all the Pictures that were previosly in the Photo section AND even changed review pictures to variant pictures which is outragues!!! do they not check what happens when someone casually installs that plugin, damn crazy

PlateWraps

Jun 19, 2025  on Shopify

VO Product Options made it super simple to customize my product options exactly how I needed. The app is very intuitive and easy to understand—even for someone without a tech background. I had a small issue and their support team responded quickly, communicated clearly, and fixed it fast. Highly recommend for both functionality and top-tier customer service!

Omagalina

Jun 07, 2025  on Shopify

If you ever need help, don’t hesitate to reach out to the customer service team directly. They’ve been incredibly helpful and responsive throughout my experience. I had an issue that I didn’t fully understand at first, but thanks to their clear guidance and support, everything became much clearer and was resolved efficiently. Their patience and professionalism really stood out. I truly appreciate the assistance they provided. Great app and great team — highly recommended!

Omagalina

Jun 01, 2025  on Shopify

If you need help, contact the customer service directly. Thanks to them they have been a huge help for me on understanding the issue I had. App recommended !

The RB Powers Company

May 28, 2025  on Shopify

The app has very good features and worked well for my customization needs. Unfortunately, I also need B2B and reordering capabilities, and this app does not work with any of the B2B apps I'm considering.

Melanin Minds

May 20, 2025  on Shopify

I was using this app for 2 swatch colour products because Shopify has a quantity limit. I was unaware that the starter plan had changed to 1 product, removing the swatch colour option from one of my best sellers until a customer placed an order and I had to email asking for their preference. I have had to find another app, set up and start again from scratch. I was informed of the changes prior to this but I'm not paying nearly £10 just for a second option, I couldn't even open my 2nd option to copy the colour swatches until I upgraded. I don't usually leave reviews and long ones, but hope this helps someone before I uninstall.

Sipfull of Design

May 06, 2025  on Shopify

Looked long and hard to find the right app to work with what we needed for the store. Had a few teething issues with our theme (specific to our theme and not the app) and the support was simply brilliant. Within a day, they had it sorted and we're now implementing it across the whole site. Thank you for all your help Martin and Jon - hugely appreciated.

brotstoff

Apr 24, 2025  on Shopify

I have been using the app for some time. The interface is intuitive and offers many possibilities. The app works flawlessly. If I have any questions, Jon and Martin quickly provide assistance. Great service. Thank you very much!

Lumenok

Apr 18, 2025  on Shopify

We've been using this app on our Shopify store to provide customizable options for our products, and it has worked perfectly for our needs. It's easy to set up, intuitive to use, and integrates seamlessly with our product pages. The flexibility it offers has really helped us improve the shopping experience for our customers. Highly recommended for anyone looking to add product options without hassle!

G + H Custom Workshop

Apr 14, 2025  on Shopify

This app was fine when I was using it. However, I cancelled the app because I am leaving shopify for wix and I uninstalled the app on April 9th. I was charged 18.99 this morning. And on top of the fact, when I contact shopify, they direct me to the developer to deal with refunds? A total mess altogether.

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