ᵗᵖ Google Ads, Ga4 & GTM

Develop by Shopify

Free plan available

Track Google Ads conversions effortlessly; no coding or theme changes needed.

Multiple account management

Shopper segmentation

Effortless conversion tracking

Advanced server-side tracking

Custom conversion events

About ᵗᵖ Google Ads, Ga4 & GTM

Launched Apr 22, 2025

Built by Shopify

Address

Menlo Park, CA, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Server-side Google Tracking: Multi Google Pixels, Remarketing via Google Tag Manager -GTM, Analytics

Omega Pixel Trakpilot: Easy setup & tracking GA4, Ads Remarketing, Google Ads via Google Tag Manager (GTM) and Server-side tracking in a few clicks—no coding. Get precise conversion data to optimize campaigns, boost ROI, ROAS, and lower CPA. Use ROI Optimize for deep buyer, order, and product analytics. Privacy-first data capture with full GDPR (Enhanced Conversions). Build precise audiences & retarget with powerful Google ads tracking and targeting.

Multi-account Ads tracking for Google Pixel, custom events: RC/FC purchases
Real-time Analytics Dashboards: Buyer, Order, Order Journey & Product insights
Support Post-Purchase Conversion Upsell, Track Shipping & Taxes accurately
Check key compliance items to boost ROI, avoid suspension & unlock features
Easy setup, no technical background required, no code or theme edits, just click

Pros

Simplifies Google Ads conversion tracking without altering the Shopify theme or coding.
Provides accurate conversion data by avoiding duplicated or missed conversions through advanced server-side tracking.
Enhances customer privacy protection with Google enhanced conversion.
Supports management of Google tracking pixels in multiple accounts.
Allows for customized conversion event creation.
Enables segmentation of shoppers by purchase frequency and interests for targeted advertising.
Tracks key event tracking like View Content, Add to Cart, Initial Checkout, and Purchase.
Facilitates easy setup and tracking with no need for changes to Shopify theme or code.

Cons

Limited to users with access or necessity for multiple Google Ads accounts.
May require a learning curve for users new to conversion tracking and audience segmentation.
Relies heavily on server-side tracking, which might not be suitable for all users' setups.

Top Helpful Reviews

DirectDealsCy

Jan 21, 2026 on Shopify

Great App, Server Side Google Ads tracking, Free of charge and the most important the Support is out of this world!!! Accurate - Top Knowledge - Quick reply - Problem solved !!! Thank you! I higly reccomended the app

trainings-booster.de

Dec 16, 2025 on Shopify

Bester Service den man sich vorstellen kann. Cam und ihr Team haben meine Google Einstellung überarbeitet und alles perfekt eingestellt. Super schnell und super freundlich. vielen dank so macht das spaß wenn man so eine tollen support hat. Grüße aus Berlin René

My FotoGrafiX - Fotogeschenke mit Herz

Dec 05, 2025 on Shopify

Großartiger Support! Ich bin wirklich beeindruckt von der schnellen, kompetenten und freundlichen Unterstützung durch das Team (Danke an Lynn, Sophia, Demi u. Tracy). Alle Fragen wurden sofort geklärt und mir wurde Schritt für Schritt geholfen, alles richtig einzurichten. Vielen Dank – absolut empfehlenswert! Amazing Support! I’m truly impressed by the fast, competent and friendly assistance from the team (special thanks to Lynn, Sophia, Demi and Tracy ). All my questions were answered immediately and they guided me step-by-step through the setup. Thank you so much – absolutely recommendable!

Partners Hair Design

Nov 20, 2025 on Shopify

Honestly, the customer support here is incredible. I've used a lot of apps and this is hands down the most responsive team I've worked with. Whenever I run into an issue or have a question, they're on it fast. No waiting around for days, no generic copy-paste responses - just real help that actually solves the problem efficiently. Makes using Trakpilot so much easier knowing if something comes up, they'll sort it out quickly. Really impressed.

PSG Cracked

Nov 16, 2025 on Shopify

The support team was very patient and extremely helpful in assisting with all the conversion tag setups. Much appreciated!

Pavaruni_TW

Oct 31, 2025 on Shopify

The operation is very simple, and the interface is clear. When I encountered an issue and contacted customer service, the response was prompt and helpful in resolving the problem. I really appreciate it!

True Insights

Oct 15, 2025 on Shopify

Guter Support bei der Ersteinrichtung - teilweise bessere Messung der Conversions als bei Analytics :-)

Oraflor

Oct 08, 2025 on Shopify

It's really a great app for tracking purposes and very easy to use. This app automatically sets up all the events in GA4 and Google Ads. It just needs to connect to Gmail, and the app will handle everything

VERGE

Sep 24, 2025 on Shopify

Great experience so far. Only been used for a few weeks, but it's a very informative tool to have. Recommended.

Instawall

Sep 22, 2025 on Shopify

Trakpilot maakt conversietracking in mijn Shopify-store heel makkelijk en betrouwbaar. Installeren was zo gedaan en de data klopt. Ideaal om campagnes goed te meten en optimaliseren.

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