Tilly runs your marketing as one loop: audit, build, approve, publish, measure, next. Audit: it reads your products, pages, reviews and orders and builds a brand profile with your voice, offers and customers. Build: eight agents draft email flows, campaigns, a month of sends, blog posts, ads and page fixes. Approve and publish: every draft waits for your yes, then goes to Klaviyo, your blog or Meta. Measure and next: results attach to each piece, tests run, and winners shape what comes next.

• Audit: reads your store, reviews and orders, and builds your customer personas
• Build: writes email flows, campaigns, blog posts, ads and page fixes
• Approve: every draft shows who it is for, and waits for your yes
• Publish: to Klaviyo, your Shopify blog and Meta, ads paused until you start them
• Measure: results tied to the exact email, ad or post that earned them