Shop This City

Develop by Shopify

Free plan available

Browse digitally. Shop Locally.

Product indexing

Real-time search

Local promotion

About Shop This City

Launched Feb 08, 2024

Built by Shopify

Address

245 Main Street, 2nd floor, Cambridge, MA, 02142, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

STC helps customers discover your store. This app lists your location in local shopping directories.

Shop This City is for fashion retailers who want to encourage discovery of their brands and styles to a targeted local community of shoppers interested in your products. By indexing the products, brands and styles you sell, Shop This City allows for digital tools such as our web application, which aggregates products and brands, allowing users to search up to date products from your inventory in real time. We promote our platform to local users, connecting your products with invested shoppers!

Discoverability - allow more users to search for brands and styles you sell
Targeted marketing to shoppers local to your physical store location
Keep all of your sales - STC directs customers back to your website to purchase

Pros

Enhanced discoverability of brands and styles for local users
Targeted marketing to shoppers near the physical store locations
Real-time inventory updates aid customers in finding current stock
Keeps sales within the retailer’s ecosystem by directing customers back to their website
Facilitates local shopping, supporting community businesses

Cons

App's success is highly dependent on local user base and retailer participation
Limited to fashion retail, which might exclude other types of local businesses
Requires consistent inventory updates from retailers to maintain accuracy
Potential overlap or competition with other established local shopping platforms
Retailers may need to invest time to set up and manage their listings on the platform

Top Helpful Reviews

Double Sunrise

Jun 11, 2024 on Shopify

Shop This City is such an amazing platform! I love that they support local businesses in my city and it's so much fun seeing my products on their website. Connecting to their app was really easy, and they are super responsive to any questions I have.