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Priya | AI Price Optimizer logo

Priya | AI Price Optimizer

Develop by Shopify

$199-$999

/ Month
Free plan available

PRIYA is an AI designed to optimize product pricing and sales.

Automatic price updates
Real-time pricing optimization
Detailed pricing analytics
Sales tracking dashboard
1 Reviews
8.2

About Priya | AI Price Optimizer

Launched Apr 17, 2024

Categories

Built by Shopify

Address

3390 Auto Mall Dr, Westlake Village, CA, 91362, US

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Introduction Video

Description

Priya is an AI-powered price optimizer that increases store revenue with dynamic pricing.

Priya is an AI price optimization app for Shopify that dynamically adjusts your product prices in real time. It analyzes product performance, customer behavior, and sales patterns to recommend and apply the ideal price at the ideal moment. Increase sales and profit across your entire catalog. With Priya, merchants can automate their pricing strategy and gain insights through advanced pricing analytics to better understand what works — and why.

Priya is an AI price optimization app for Shopify that dynamically adjusts your product prices in real time. It analyzes product performance, customer behavior, and sales patterns to recommend and apply the ideal price at the ideal moment. Increase sales and profit across your entire catalog. With Priya, merchants can automate their pricing strategy and gain insights through advanced pricing analytics to better understand what works — and why. more
  • Automatically analyzing pricing data to update product pricing in realtime.
  • Detailed pricing analytics for every product in your store.
  • Track detailed sales and pricing data via the Priya dashboard for each product.

Pros

  • Automatic pricing updates in realtime, removing the guesswork from pricing strategy
  • Increases revenue by optimizing product pricing and sales likelihood
  • Detailed pricing analytics provide valuable insights into customer behavior and pricing strategies
  • Tracks detailed sales and pricing data via a dashboard for better decision-making
  • Speeds up calculations, making it much faster than manual methods
  • Performs competitor and industry trend analysis automatically, saving time

Cons

  • Limited review data to identify specific drawbacks or areas for improvement
  • Potential dependency on AI for pricing strategy, which may reduce manual control

Top Helpful Reviews

Furtown

Mar 01, 2025  on Shopify

We started seeing optimized pricing suggestions within hours of setup. It’s like having a full-time pricing expert on our team. Can’t imagine running our store without it!

HSF COLLECTION

Feb 25, 2025  on Shopify

The competitor tracking feature has been a game-changer for us. The AI pulls competitor's products and guides us on pricing strategies vs each of them. Would recommend for anyone in a highly competitive vertical.

Green Thumb Depot

Feb 09, 2025  on Shopify

Managing prices for over 100 SKU's used to be a headache, Priya takes care of everything. The Autopilot Pricing feature is a lifesaver. Set it and forget it!

VAPE4USA

Jan 29, 2025  on Shopify

Game-Changer for Our Pricing Strategy! The AI recommendations are spot-on, and we've already seen an increase in sales and profit margins.

firstvivi

Jan 20, 2025  on Shopify

This AI told me my $40 product set was mispriced by approximately 15%. I followed its suggestions with autopilot and saw an uptick in AOV by the second week. Very useful tool!!

Lunar Tides

May 17, 2024  on Shopify

Before I would spend days just to look at other competitors and industry trends.. this AI does all that and more automatically with each price update. Fantastic!

Trendy Boutique

May 17, 2024  on Shopify

A must-have for any ecommerce merchant! I have been trying to price test my products for months by manually updating prices, PRIYA does that with greater accuracy automatically for me.

whispering willow

May 15, 2024  on Shopify

I use PRIYA to calculate pricing for my warehouse inventory, it runs calculations 10 times faster than I could ever do myself.

Trandly Store

Apr 28, 2024  on Shopify

Since implementing PRIYA, I've seen a noticeable increase in sales and a much smoother workflow. The automatic pricing updates take the guesswork out of pricing strategy, and the analytics are invaluable for understanding customer behavior. I recommend PRIYA highly enough!

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