Pen & Paper Conversion Tracker

Develop by Shopify

Free plan available

Track visitor journeys seamlessly despite iOS updates and privacy constraints.

About Pen & Paper Conversion Tracker

Launched Jul 15, 2025

Built by Shopify

Address

Toronto, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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(17 Reviews)

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Description

Stop losing customers to tracking gaps. Enhance Klaviyo and Meta with complete visitor data capture.

Pen & Paper Conversion Tracker eliminates blind spots caused by iOS updates and browser cookie limitations by capturing complete visitor journeys through reliable server-side tracking that works despite ad blockers and privacy changes. We automatically identify anonymous visitors, stitch together their complete shopping journey across devices, and enrich every event before sending to Klaviyo and Meta Conversions API.

Capture complete visitor journeys despite iOS updates and ad blockers
Cross-device visitor recognition that connects mobile and desktop journeys
Improve Meta ad performance with accurate conversion data via Conversions API
Send more cart abandonment emails through Klaviyo integration
Privacy-compliant tracking respects GDPR and CCPA consent preferences

Top Helpful Reviews

WhatsTheMove

Sep 15, 2025 on Shopify

As a creative entrepreneur juggling music and fashion, I needed something that just worked without eating up my time. Pen and Paper delivered exactly that. Setup was insanely fast - literally 2 minutes and I was tracking conversions I'd been missing since I launched. Here's what really blew me away: Kevin, the CEO, didn't just help with setup. He helped me think about my entire store strategy, walked me through building email flows that sound like me, optimized my Facebook ads, and basically became my business partner for scaling. Way more than customer support - this was real strategic guidance. Results speak for themselves: 49% ROAS boost, 28% lower customer costs, and I got my creative time back while the business grew on autopilot. If you're a creative entrepreneur who wants to scale without losing your personal touch, this is it. The app works, but Kevin's strategic help is what makes this a no-brainer.