7.8
Optimal A/B Testing logo

Optimal A/B Testing

Develop by Optimal AB

$7.99-$17.99

/ Month
10 Days Free Trial

Optimize your store for maximum earning potential

Performance reporting
Real-time analytics
A/b testing
Conversion tracking
Multivariate testing
Visitor segmentation
Campaign scheduling
User experience testing
Customizable testing parameters
4 Reviews
7.8

About Optimal A/B Testing

Built by Optimal AB

Email :

[email protected]

Address

23412 Pacific Park Dr, Aliso Viejo, CA, 92656, US

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$2000-$299 / Month
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Description

Optimize all aspects of your product listings to realize your store’s true earning potential

Optimal A/B allows you to easily AB test different Prices, Images, Titles, and Descriptions for your product listings. Gain key data insights from our app to maximize your store’s profit margins with your existing traffic. Optimal A/B integrates seamlessly with Shopify's coded framework by modifying the product listing directly to avoid any impact on your website’s performance or behavior.

Optimal A/B allows you to easily AB test different Prices, Images, Titles, and Descriptions for your product listings. Gain key data insights from our app to maximize your store’s profit margins with your existing traffic. Optimal A/B integrates seamlessly with Shopify's coded framework by modifying the product listing directly to avoid any impact on your website’s performance or behavior. more
  • Optimize Sales & Profitability: A/B test pricing strategies, media, and copy
  • User-Friendly: No coding, quick setup, and helpful resources
  • Automation: End of test determination, alerts, and winner selection
  • Real Time Analytics: Gain data insights to further capitalize on site traffic

Pros

  • Optimizes sales and profitability by A/B testing prices, images, titles, and descriptions
  • User-friendly with no coding required, quick setup, and helpful resources
  • Automation features including end of test determination, alerts, and winner selection
  • Integrates seamlessly with Shopify's coded framework, avoiding impact on performance
  • Real-time analytics provides valuable data insights to maximize profit margins
  • Reasonable pricing without tiered plans based on store order volume
  • Email notifications for completed tests
  • Straightforward to set up and navigate

Cons

  • Requires a decent amount of traffic for effective A/B testing
  • Lacks more advanced analytics features
  • No theme testing functionality
  • Does not support JavaScript testing

Top Helpful Reviews

View all reviews

Issania

Nov 12, 2024  on Shopify

We really like the way we can drill down analytics by UTM source, as all of the campaigns we run contain UTM parameters. Thus a very helpful A/B testing tool for us.

My Store

Oct 29, 2024  on Shopify

Love the scheduling options, as we run our A/B tests at certain intervals. Also, the app allowed us to really focus on increasing AOV by selecting that as the auto select winner criteria. I will say, the analytics are a little basic with lower plans, so if you are looking for something more in depth, their enterprise plan is definitely the way to go.

Tavani

Oct 29, 2024  on Shopify

This app has helped us improve our conversion rate and identify which paid marketing campaigns yield the highest return. Definitely recommend if you are looking for a quick and easy way to increase profits.

Ice Chirps

Oct 18, 2024  on Shopify

Great app for anyone looking to optimize their store! The testing capabilities are robust, and we’ve seen a clear impact on our conversions.

Carm's Creations

Oct 17, 2024  on Shopify

I love how seamless it is to run A/B tests on our products and pages. The app's analytics are straightforward and actionable, making it simple to tweak our marketing strategies for better outcomes.

Arcansa

Oct 09, 2024  on Shopify

We have been using this app on our other store for a while. It’s definitely improved our conversion rates overall. I would say it’s best for those who don’t already have experience with A/B Testing.

Pilateo ES

Oct 05, 2024  on Shopify

Amazing App! Optimal A/B Testing lets me quickly test different images and titles, helping me choose the best options to maximize sales right from the start

Limelight

Apr 19, 2024  on Shopify

This Shopify A/B testing app runs smoothly and comes with some really useful features. It’s straightforward to set up and navigate. What else can I see, try it out for youself!

Kenal Shop

Apr 18, 2024  on Shopify

This Shopify A/B testing app is super easy to use and really efficient. Setting up tests is quick and straightforward, even if you are not a tech expert. It helps you focus on the important stuff like product images and checkout options, and shows results clearly so you know what works. It's also really good value for the price. Perfect for small to medium businesses looking to improve their store without spending too much. Highly recommend this app if you want to boost your Shopify site’s performance easily and affordably!

The Petser

Apr 07, 2024  on Shopify

Very smooth app! Felt pretty similar to Trident A/B, but I think Optimal AB is a slightly better app overall.

Zaroopk.com

Apr 06, 2024  on Shopify

The strengths of this app would be ease of use, good features and right price. Cons would be lacking more advanced analytics, no theme testing, and no JavaScript.

OrderFast

Apr 03, 2024  on Shopify

We love that the plans don’t nickel and dime you like other A/B testing apps that force you in to higher plan tiers based on store order volume. Very easy app to use as well and felt that things were very intuitive with the overall interface.

Stanley sky

Apr 01, 2024  on Shopify

While I was hoping for a little more functionality, it does satisfy the things we were looking for at a reasonable price. Just make sure that you have a decent amount of traffic before you start running A/B tests or it won't do squat. The email notification feature is handy as it notifies you when a test is complete. The support staff seem nice and knowledgeable. Would recommend it overall!

Special Jewelry

Mar 30, 2024  on Shopify

We tried several other AB testing apps and they were all very cumbersome and confusing. Stumbled upon this one and it is by far the most user-friendly A/B testing app out there. Would recommend this app to anyone who is seeking a solid CRO tool for their Shopify store!

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