CashDash: Profit Analytics is a cutting-edge dashboard designed to track and analyze profitability across multiple regions, specifically catering to businesses looking to expand their advertising efforts internationally. This app empowers businesses to focus on the bottom line by providing insights into less profitable regions and offering strategies to enhance profitability through detailed analysis of regional cost structures. Users can filter for new customers and examine their performance across critical metrics such as Marketing Efficiency Ratio (MER), Contribution Margin (CM), Cost Per Acquisition (CPA), and true Average Order Value (tAOV). CashDash prioritizes essential metrics over vanity metrics, ensuring users can make informed decisions that truly impact profitability. The app’s powerful tools enable businesses to gain unparalleled precision in monitoring contribution margins and marketing KPIs, facilitating effective and sustainable international expansion. Deep-diving into region-level analytics, businesses can maximize profits and optimize their global market presence with ease.