Nitoriq Commerce connects storefront activity and paid Shopify orders to the campaign visits that generated them. Activate a Web Pixel from Shopify Admin, add an optional theme fallback for missed browser signals, and review attributed and unmatched revenue, campaign and product performance, refunds, and checkout coverage. Tracking health and order-level audit views show which signals were received and why an order matched, so merchants can investigate attribution gaps.

• Attribute paid orders and revenue to campaign traffic
• Monitor pixel, fallback, webhook, and order signal health
• Compare attributed and unmatched revenue by campaign and product
• Audit why each order matched and which signals were evaluated
• Choose which Shopify events appear as count and revenue metrics