ORCA Analytics is an advanced analytics platform designed for brands to gain comprehensive insights into business and channel-level performance. It seamlessly integrates ad platform data, attribution, and sales metrics to provide a unified view of growth strategy without needing multiple dashboards. The app allows users to set and track revenue, CAC/MER targets, and forecast revenue with detailed analysis based on cohorts, benchmarks, and seasonal trends. With ORCA, brands can analyze customer journeys and determine the lifetime value (LTV) per product or acquisition channel, offering a clearer understanding of what drives performance. The app also highlights creative performance, showcasing which advertisements yield the highest CTR, CPA, or ROAS. Additionally, ORCA facilitates advanced analysis by syncing data into Google Sheets, enabling custom modeling and forecasting to ensure data-driven strategic decisions.

Nift Brings in Customers is an innovative app designed to revolutionize performance marketing by converting audiences who aren’t actively searching. Positioned as a top-of-funnel channel with bottom-of-funnel efficiency, Nift empowers brands to attract new customers cost-effectively, achieving more first-time sales than any other platform. Unlike traditional ads, Nift remains unaffected by privacy setting changes and successfully engages users, avoiding the common pitfalls of being overlooked. The app offers the advantage of converting with the same impact as search and social media channels, yet at lower costs and with higher customer lifetime value (LTV). It focuses exclusively on acquiring new customers, utilizing exclusion lists to ensure targeted reach. Nift also provides automatic optimization of customer acquisition costs (CAC) and order rates, paired with real-time reporting and seamless dashboard integration. Additional features such as A/B testing and reminder emails enhance the user experience, making Nift a comprehensive and effective marketing solution for brands seeking growth.

ScanOwl - QR Code Generator is specifically designed for Shopify merchants looking to boost customer engagement and streamline their marketing efforts. With this app, users can effortlessly create unlimited dynamic QR codes that can direct customers to specific product pages, checkout processes, shopping carts, or any custom URL, while maintaining the flexibility to update these targets as needed. By offering the ability to match QR codes with your brand’s identity, ScanOwl ensures a cohesive marketing experience. One of its standout features is comprehensive scan tracking, which provides merchants with valuable insights into customer behavior, helping to optimize marketing strategies. Moreover, merchants can generate QR codes preloaded with products for seamless checkout and cart experiences. Real-time tracking of QR code performance allows for timely adjustments to keep marketing campaigns effective and engaging. With ScanOwl, Shopify merchants can easily leverage the power of QR codes to drive sales and enhance customer interactions.