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Marketer's Compass logo

Marketer's Compass

Develop by Shopify
Free plan available

Guiding You to Your Marketing Goals

Unified dashboard
Ad-spend tracking
Performance data integration
Profitability assessment

About Marketer's Compass

Built by Shopify

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Description

Marketer’s Compass simplifies the process of understanding marketing performance. This app allows marketing agencies (upon approval from their merchants) to tie together ad-spend and performance data from all of their digital marketing channels together into one informative dashboard. At a glance, marketing teams can quickly see how much money they’ve spent, how much they’ve made, and determine if their ROAS is as at a profitable level. Gone are the days of having to jump back and forth...

Marketer’s Compass simplifies the process of understanding marketing performance. This app allows marketing agencies (upon approval from their merchants) to tie together ad-spend and performance data from all of their digital marketing channels together into one informative dashboard. At a glance, marketing teams can quickly see how much money they’ve spent, how much they’ve made, and determine if their ROAS is as at a profitable level. Gone are the days of having to jump back and forth... more

Pros

  • Simplifies understanding of marketing performance
  • Integrates ad-spend and performance data from all digital marketing channels
  • Offers an informative dashboard that consolidates important marketing metrics
  • Enables quick assessment of spending, revenue, and ROAS (Return On Ad Spend)
  • Reduces the need to switch between multiple platforms

Cons

  • Requires approval from merchants to use the app
  • May not include integration with all marketing platforms or channels
  • Limited to marketing agencies, which might not be useful for individual marketers
  • Reviews or additional user feedback not mentioned, limiting insight into real-world usage
  • Details about customization or reporting flexibility within the dashboard are not provided

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