Marketer's Compass

Develop by Shopify

Free plan available

Guiding You to Your Marketing Goals

Unified dashboard

Ad-spend tracking

Performance data integration

Profitability assessment

About Marketer's Compass

Launched Jul 18, 2021

Built by Shopify

Address

Oceanside, CA, US

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Description

Marketer’s Compass simplifies the process of understanding marketing performance. This app allows marketing agencies (upon approval from their merchants) to tie together ad-spend and performance data from all of their digital marketing channels together into one informative dashboard. At a glance, marketing teams can quickly see how much money they’ve spent, how much they’ve made, and determine if their ROAS is as at a profitable level. Gone are the days of having to jump back and forth...

Pros

Simplifies understanding of marketing performance
Integrates ad-spend and performance data from all digital marketing channels
Offers an informative dashboard that consolidates important marketing metrics
Enables quick assessment of spending, revenue, and ROAS (Return On Ad Spend)
Reduces the need to switch between multiple platforms

Cons

Requires approval from merchants to use the app
May not include integration with all marketing platforms or channels
Limited to marketing agencies, which might not be useful for individual marketers
Reviews or additional user feedback not mentioned, limiting insight into real-world usage
Details about customization or reporting flexibility within the dashboard are not provided