Insite AI brings AI search, an assistant and analytics to your store in one app. Visitors search, ask questions, compare options, open relevant pages or products, and use guided actions like add to cart, with answers drawn from your own pages, products, content and policies. Merchants see what visitors search for, ask, and can't find across questions, clicks and engagement. Insite AI turns that intent into suggestions for content, catalog, answers and site updates.

• AI search and assistant that answer visitor questions from store content
• Visitor intent analytics: what people search for, ask, and can't find
• Suggestions for content, FAQs and site fixes based on real visitor behavior
• Add to cart and product links straight from search results
• Cross-language search, voice input and read-aloud answers for accessibility