GROOPIE: options

Name: GROOPIE: options Introduction Video
Uploaded: 2025-03-22T15:45:07Z
Duration: 1 min 33 s
Description: Effortlessly manage color variants to boost sales and enhance aesthetics.

GROOPIE: options

Develop by Shopify

Built for Shopify

Free plan available 7 Days Free Trial

Effortlessly manage color variants to boost sales and enhance aesthetics.

Visual color swatches

Color variant grouping

Product page setup

Catalog to autofill

About GROOPIE: options

Launched Mar 20, 2025

Built by Shopify

Address

68 Circular Road, #02-01, Singapore, 049422, SG

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Introduction Video

Description

Product Grouping For Advanced Variant Swatches

If you’re managing multiple color variants as separate products, this app is for you. Group products and display them as swatches on your product and collection pages. This grouping structure creates separate, indexed product listings, which enhances your store's search visibility. Select the perfect display using color, button or image swatches. Quickly configure color options with smart auto-detection, and control the swatch appearance using the native customizer - no coding required.

Designed with performance-friendly implementation
Maintain Site Health and Performance
Reduce Operational Setup Time
Design Control without Coding
Increase Conversions and AOV

Pros

Simplifies product management by grouping color variants, saving merchants time.
Visually appealing color swatches on collection and product pages enhance aesthetics.
Improves customer shopping experience by making it easier to find color options.
Increased conversions due to better product presentation and easy navigation.
Reduced product returns as customers can make informed decisions with clearer visual options.
Drag-and-drop product page setup makes it user-friendly.
Offers personal catalog to autofill colors, streamlining the process further.
Provides optional styles or custom solutions for more flexibility.

Cons

Potential learning curve for those unfamiliar with drag-and-drop interfaces.
Limited to color variants; may not address other types of product variations.
Custom solutions may require additional investment or technical expertise.
Effectiveness in boosting sales and reducing returns could vary depending on the business type or user base.

Top Helpful Reviews

Prijzenklopper

Nov 21, 2025 on Shopify

The app lets me link products together as if they were variants, allowing me to keep separate product pages for each one, which is much better for SEO, Google Shopping, etc. The app works perfectly. It's easy to set up and use, with plenty of options for how to display the linked products on the product page. Very satisfied with it!

Tamara Flamenco

Nov 19, 2025 on Shopify

Amazing app. Simple but effective design (as every app should be). Customer service is also very responsive.

Till Blush Of Night

Nov 19, 2025 on Shopify

At first, I created my products with each color separately (instead of as variants) so that my clients could see all the colorways on each collection page. But I knew it wasn't efficient in that my clients had to go back to the collection page to see another colorway. This app is amazing in that it so easily created swatches for each product, leading you to the product page of the other colorway by grouping them together. Such a life-changer!!!

Animalisk

Mar 26, 2025 on Shopify

The app was easy to install, and the team was super prompt and helpful when I needed changes. They reply super fast, and helped me customise the section as I requested.