Frequently Bought Together IA

Develop by Shopify

Free plan available

Create Amazon-style product bundles with customizable discounts and recommendations.

Customizable widget design

Upsell recommendations

Manual product bundles

Amazon-style deals

Cross-sell filters

Bundle discount options

Global recommendations

About Frequently Bought Together IA

Launched Jun 04, 2026

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Create frequently bought together bundles, set smart discounts & upsell products to maximize AOV

Frequently Bought Together IA lets you create manual product bundles and display Amazon-style buy-together deals on your store. Set up upsell and cross-sell recommendations filtered by product type, tag, vendor, or collection. Offer bundle discounts by amount, percentage, free product, or free shipping to drive multi-product purchases. Use global recommendations as a fallback, exclude specific products, and randomize results. Fully customize the widget design to match your storefront.

Manual product bundles displayed as Amazon-style frequently bought together deal
Four discount types: percentage, fixed amount, free product, or free shipping
Filter recommendations by product type, tag, vendor, or collection
Global recommendations with product exclusions and randomization control
Fully customizable widget design to match your storefront's look and feel

Pros

Allows creation of Amazon-style product bundles which can enhance sales by encouraging multi-product purchases.
Offers a variety of discount types including percentage, fixed amount, free product, or free shipping, providing flexibility in promotions.
Enables upsell and cross-sell recommendations filtered by product type, tag, vendor, or collection, allowing for targeted marketing.
Includes global recommendations with product exclusions and randomization control, offering robust customization options.
Fully customizable widget design helps maintain consistent storefront aesthetics.

Cons

Potential complexity in setting up recommendations and customization may require time and learning.
Not all users may find value in global recommendation fallback, especially if their inventory does not suit such a feature.
Manual configuration of product bundles and discounts could mean additional administrative work for the store owner.