DynamicPricing AI Optimization

Develop by Shopify

$79-$999

/ Month

Free plan available 14 Days Free Trial

Optimize your products' revenue and profit with AI models

Revenue optimization

Profit optimization

Quick campaign creation

Cro price testing

Elasticity testing

About DynamicPricing AI Optimization

Launched Sep 03, 2023

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

Master dynamic pricing via revenue optimization AI models, rapid price testing and pricing rules.

DynamicPricing AI is a smart pricing and margin optimization platform built for Shopify merchants who want to grow profit—not just revenue. Instead of guessing prices or reacting too late, DynamicPricing AI uses real-time store data, AI models, and competitive signals to continuously optimize and deploy the best price for every product. Unlock higher profit via AI-generated pricing strategies, automated price tests, and guardrails that protect your margins!

AI-powered pricing recommendations based on your store’s performance
One-Click Strategy Presets: Users select a strategy (e.g., "Aggressive Growth")
AI Price Testing autopilot for high margin, optimal discount, & perceived value
Revenue Optimization using competition, demand, inventory, and conversion data
Safety First: Hard margin floors and Human-in-the-loop guardrails ensure no risk

Pros

Automates pricing adjustments to maximize revenue and profit.
Offers AI-driven price recommendations and insights.
Allows for creation of dynamic pricing campaigns quickly.
Enables store-level pricing and promotion automation.
Facilitates bulk price testing using elasticity on demand.

Cons

May require initial setup and understanding of AI models.
Potential dependency on AI predictions which might not cover all edge cases.
Possible integration issues with existing eCommerce platforms.
May not be ideal for small businesses with limited product ranges.
Change in pricing might affect customer perception negatively over time.

Top Helpful Reviews

BetterTan

Jan 27, 2026 on Shopify

The coolest part about this app is how it handles traffic. It’s not just blindly changing numbers; it actually monitors which price point is performing best and then pushes the traffic there. I used to spend hours A/B testing prices manually, but now I just let the AI find the winner. It’s honestly been a massive weight off my shoulders knowing the store is always optimized for the most sales possible without me touching it.

bath-accessories.co.uk

Nov 05, 2025 on Shopify

Tests across our Shopify store show this app delivers real value by letting us run rapid price-testing experiments, receive AI-driven recommendations and enable an adaptive pricer to dynamically find the sweet spot between conversion and margin. The interface is clean and makes setting up campaigns a breeze. Plus the team’s support is hands-on and responsive.

Shield Your Body

Oct 15, 2025 on Shopify

I’ve been using DynamicPricing AI for a while now and it’s been great. It lets me test different prices really easily, which is something I couldn’t find in any of the other 6 apps I tried. The functionality is genuinely useful if you want to understand how pricing impacts sales in real time. What really stood out, though, was the support. I needed a custom feature that wasn’t in the app, and Veselin built it for me in under a week. That kind of responsiveness is rare. Overall, this app just does what it says. It works, it’s flexible, and the support is excellent. Definitely recommend it if you want to experiment with pricing without a lot of hassle.

ParfumGroup

Aug 11, 2025 on Shopify

Since installing the app, we've transformed our pricing approach. We mainly use the plug-and-play rules for sales velocity to optimize margins and price test discounts or higher prices. The support was extremely helpful in the setup process and especially Mik, who helped us with a small customization.