Simprosys Customer Match Lists

Develop by Shopify

$2.99

/ Month

14 Days Free Trial

Submits Segmented Audience Lists to Google Ads & Facebook Ads.

Segmented audience lists

Retarget cart abandoners

Custom lists creation

Sync past customers

Rule-based targeting

Optimize ad spending

Submit to google ads

Submit to facebook ads

Create default lists

About Simprosys Customer Match Lists

Launched May 13, 2020

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

Target specific audiences using Customer Match Lists to auto-optimize your Google, Meta & Microsoft

An easy-to-use solution that automates syncing customer lists from Shopify store to Google Ads, Meta Ads, & Microsoft Advertising. It helps efficiently control your present customer targeting and optimize your ad spends. This time-saving app enables precise targeting/exclusion to optimize targetting & re-engage shoppers. It offers default lists and has options to create custom rule-based lists (e.g. by order value, location). It's an inexpensive, well-optimized solution for better ad targeting.

Segment your customers, target them and improve your ROI on ad spend
Create rule-based custom audience list for a more precise targeting
Option to sync past customers & add them to the required custom list
Submits Customer Match Lists to Google Ads, Microsoft Advertising, Meta Ads
Default lists for All Visitors, Cart Abandoners, Past Buyers & Email Subscribers

Pros

Saves time by automating customer targeting for Google Ads campaigns
Allows re-targeting of cart abandoners and creating custom lists of recent shoppers
Enables precise targeting through rule-based custom audience lists
Offers synchronization of all customers to create custom lists based on various criteria (eg, shipping address, order value range, order tags, date range, number of orders)
Helps in optimizing Ad spend by including/excluding specific customer segments
Supports submission of customer match lists to both Google Ads and Facebook Ads accounts
Creates default lists for cart abandoners, past buyers, and newsletter subscribers

Cons

May require an initial setup time to define rules and segment customers appropriately
Complexity in use may increase as the criteria for creating custom lists become more granular
Potential dependency on the app for ongoing campaign management, which could be problematic if the app experiences downtime or issues

Top Helpful Reviews

Nanaka

Jul 15, 2025 on Shopify

I love working with this team. I already use their other app for my Google feed so this was a no brainer especially for the price and the level of support you get. I am excited to try different segments and really boost my ads. Highly recommend using these guys- special thanks to Saad who always help with ALL my questions.

Base Camp Food

Apr 03, 2025 on Shopify

Having 14 day trial with zero hassle installing was really useful to be able to test the app works as desired. The cost of the app is minimal and I'm comfortable with the interface having used Simprosys Google Shopping Feed previously. I found the setup for Google Audience was completed within a minute and whilst I needed to setup a customer match list first in Microsoft Ads to accept terms and conditions in Microsoft Ads before I could complete the setup in the app, the Simprosys support team was quick to respond and were happy to guide me through the setup via a Google Meet with me presenting my screen so I was in control each step of the way. We also setup Facebook within a couple of minutes. I've already started to create my own additional custom audience groups, with the app adding four of it's own recommended filters by default. So straight forward and great value for money with excellent support team. Thank you very much, I really appreciate this app.

day one drop

Jul 31, 2024 on Shopify

Installed this app and it crashed my shopify store. Using the Cornerstone theme. Can't recommed. A pain. Uninstalled and it's still crashed

Quatropi

Jan 25, 2024 on Shopify

So far, so good. Easy to connect to your Google account and quickly sync customer lists. Customer lists appear in your Google account straight away. Shiva was super helpful with questions I had during set up.

MySweetSmile®

Oct 06, 2023 on Shopify

Great app, Milan was super helpful at getting us setup correctly and ensuring our existing audiences were fed into Google correctly.

MySupplementShop

Sep 20, 2023 on Shopify

I wanted to share my outstanding experience with Simprosys Customer Match Lists and their exceptional support team. As a representative of MySupplementShop, we rely heavily on various tools and services to enhance our operations, and Simprosys Customer Match Lists has truly stood out. What sets Simprosys apart is their impeccable customer support. They consistently go above and beyond to ensure that no task is too challenging when it comes to helping us get the most out of their service. Here are a few key points that highlight our experience: Prompt and Responsive: Simprosys's support team is incredibly responsive. Whenever we've had questions or faced challenges, their team is quick to address our concerns, often within minutes. This level of responsiveness has greatly expedited our decision-making processes. In-Depth Assistance: What truly impresses us is their willingness to provide in-depth assistance. Whether it's setting up complex customer match lists or troubleshooting issues, Simprosys's support team is always ready to guide us through every step. They take the time to ensure we fully understand the processes and strategies involved. Personalized Guidance: Simprosys's support is not one-size-fits-all. They take the time to understand our specific needs and goals, tailoring their guidance accordingly. This personalized approach has been instrumental in optimizing our use of their service. Proactive Problem Solvers: It's not just about solving problems when they arise; Simprosys's support team proactively identifies potential issues and offers proactive solutions. This foresight has saved us time and prevented potential disruptions to our operations. Dedication to Excellence: Simprosys's commitment to excellence is evident in every interaction. They are not satisfied until we are fully satisfied with the results we've achieved using their Customer Match Lists. In summary, the support we've received from Simprosys Customer Match Lists has been nothing short of exceptional. Their team's dedication and willingness to go the extra mile have made a significant difference in our ability to leverage their service effectively. We are grateful for their partnership and look forward to continuing to grow with them.

Modish Store

Jul 14, 2023 on Shopify

This is an inexpensive but well optimized app for creating customer lists for better targeting of Google ads. Our business has used it for the past 3-4 years and it has worked in the background without any hassle. For the price we pay, I'd say it makes sense to install it. I recommend this app.

MapleNest

Jun 13, 2023 on Shopify

I highly recommend the Customer Match List app of Simprosys for running ad campaigns. I have used it on a number of my stores and have found it efficient and well optimized. The entire suite of Simprosys products is user friendly and great to work with. Great support team as well.

Omega Walk

Apr 10, 2023 on Shopify

This is a must-have app in order to ren google ads profitably. Customer care is fantastic. Its a must-have app for any business.

Natulim

Jul 01, 2022 on Shopify

I had a problem with one of the audiences and their support was very efficient. The app works great.

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