Cortana allows brands to leverage AI Agents where they can help the most. First, Cortana helps scale marketing efforts through Ad Tracking / Attribution & AI Ad Optimization. From there, cortana provides brands with an agentic approach to abandoned cart recovery, SMS campaigns, and overall sales efforts (channels include: Voice, SMS, Whatsapp, Email & more) Lastly, the same AI Agent feature allows brands to deploy customer support agents that can handle orders, inquires and more.
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