CollectionsIQ turns ad performance into optimised feeds and merchandising. Connect Google and Meta (read-only) plus your sales data, then define rules like Efficient ROAS, Low CPM or Category Bestsellers. Each rule powers two outputs: a supplemental feed that writes performance tiers into custom labels in Google Merchant Center and Meta catalogs — so you segment Performance Max and Advantage+ campaigns by what converts — and a Shopify collection that keeps winners featured. Re-synced daily.

• Collections from ad performance: ROAS, CPM, CTR, spend — blended or per platform
• Combine ads with sales: e.g. bestsellers in a category under a CPM cap
• Daily automatic sync — winners stay featured, losers rotate out
• Supplemental feeds with performance custom labels for Merchant Center and Meta
• Segment Performance Max & Advantage+ campaigns by ROAS tier, not gut feel