Where Knowledge Meets Innovation
Know which channels actually bring you customers. Tracklark reads your Shopify orders through the Admin API and credits each one to a channel using its UTM tags, with first-touch or last-click as you prefer. Import spend per channel and campaign by CSV, or enter amounts by hand, and the app joins that spend to the orders it produced. CAC uses new customers who placed a first order, so returning buyers never flatter your acquisition numbers. See spend, revenue, CAC and ROAS per channel.
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