AxiTrace captures every Shopify event server-side and forwards it to Meta Conversions API, TikTok Events API, Google Ads Enhanced Conversions, and Google Analytics 4. Simple setup. No theme code, no Liquid edits, no developer required. Order webhooks, the Web Pixel, and the three mandatory GDPR endpoints are configured automatically when you install. Customer email and phone are SHA-256 hashed server-side before any data leaves your store.

• Restores conversion data blocked by iOS 14, ad blockers and cookie deprecation
• Forwards events to Meta CAPI, TikTok Events API, Google Ads and GA4 in parallel
• OAuth install auto-registers order webhooks, Web Pixel and GDPR endpoints
• PII SHA-256 hashed server-side before any data leaves the store